Picatic by Eventbrite
JANUARY 29, 2019
Not everyone is an artist. But almost everyone enjoys pretending they’re an artist for a night — especially if friends and wine are involved. Enter paint parties. These nights out for friends put a spin on traditional art classes, with teachers guiding students through their masterpieces as they chat with friends and destress. For artists […].
Eventory
JANUARY 29, 2019
2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. What to choose in the mass of promising industry gatherings? Let’s check what Europe has to offer in the TOP 25 list. The marketing industry changes at a very fast pace. Development of martech, changes in customers’ preferences and other factors contribute to the constant creation of new marketing trends, new directions to go and many interesting undiscovered approaches.
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Smart Meetings
JANUARY 29, 2019
The hospitality industry is booming, and retailers are taking notice. Brands known for being luxury watchmakers, specialists in home decor and pushers of simple apparel are all trying their hand in the hospitality industry. As consumer’s expectations for quality products and service continue to heighten, so is their demand for an engaging experience.
PCMA Convene
JANUARY 29, 2019
Owner Nancy Scornavacco’s creative vision has made Sweet Things Frozen Yogurt in San Diego a happy, vibrant place. (Sweet Things). Frozen yogurt joints come a dime a dozen, but there’s something undeniably irresistible about Sweet Things Frozen Yogurt in San Diego. The shop’s cake batter frozen yogurt is topped with rainbow sprinkles. (Sweet Things).
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Smart Meetings
JANUARY 29, 2019
Rome wasn’t built in a day, but Caesars Forum in Las Vegas is making exciting progress. The casino-hospitality giant Caesars Entertainment announced a construction milestone today for the $375 million, 550,000-square-foot conference facility opening in 2020—the setting of the first steel truss, which takes the Forum past the groundbreaking stage, above ground and into the public eye.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Explara
JANUARY 29, 2019
About Singapore Nurses Association Founded in July 1957, Singapore Nurses Association’s main objective is to work towards recognizing and enhancing the professional contributions of Nurses. The vision of two British nurses, Miss B. M. Griffin and Miss Edna George to promote the advancement of nursing as a profession resulted in the foundation of the Singapore […].
PCMA Convene
JANUARY 29, 2019
By Lane Nieset. Will the U.K. continue to act as a home base for large-scale European events after Brexit? That question takes on particular resonance with the UFI European Conference 2019 scheduled to take place in the U.K. just weeks after the Brexit target date of March 29. Titled “The Organisers’ Future: Challenging Business Models,” the UFI event will be held 15-17 May in Birmingham at the new VOX Conference Centre.
Event Industry News
JANUARY 29, 2019
Leeds-based technology providers, Event Genius, have announced a new cashless payment deal with Chelmsford Racecourse. Starting this May, the deal will see 60,000+ fans at the racecourse’s largest events in 2019 use Event Genius Pay, the company’s award-winning cashless service. The robust solution, which recently surpassed it’s four millionth payment transaction, allows fans to pre-purchase credits via a white-label solution hosted on the racecourse’s website.
PCMA Convene
JANUARY 29, 2019
If you’re looking to get in shape, you don’t have to look very far. Orangetheory, SoulCycle, CrossFit, CorePower — the list of brands looking to build your body into a lean machine is endless. Pay a membership fee, and you’ll find access to classes that fit into your morning routine. You can probably even find an option with a workout instructor who is willing to yell at you, too.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Industry News
JANUARY 29, 2019
Over 100 event professionals and local businesses gathered at Somerset House on Thursday 24 th January for an exclusive breakfast private view of their landmark ‘ Good Grief Charlie Brown! Celebrating Snoopy and the Enduring Power of Peanut s’ exhibition. Guests were able to rub noses with Snoopy, Charlie Brown, Linus, Lucy, Peppermint Patty and the rest of the Peanuts gang at the invitation-only event held in the Embankment Galleries, where the exhibition runs until 3 rd March 2019.
PCMA Convene
JANUARY 29, 2019
International Meetings Review. Caesars Entertainment is expanding into non-gaming hotels with the launch of a new, non-gaming lifestyle hotel brand, Caesars Republic. ( International Meetings Review ). Read More.
VBO Tickets
JANUARY 29, 2019
What is Google Event Schema Markup? Increase promotion of upcoming events with the support of Google Event Schema Markup! This tool, supported by VBO Tickets, allows box office managers and promoters to reach more potential customers by highlighting future event details, along with your organization’s information, whenever your business shows up in Google search results or in other Google products such as Google Maps!
Connect Your Meetings
JANUARY 29, 2019
Specialty food bars should be on the top of every event planner ’s list of opportunities in 2019. Poke bar, risotto bar, cold pressed juice bar. Chefs and baristas can turn any ingredient into a themed food station or “bar.” Featuring trending ingredients, local specialties, event themed cuisine or just simple indulgence, food bars are evolving with the culinary scene.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
PCMA Convene
JANUARY 29, 2019
Annika Hallman, director of the Gothenburg Convention Bureau, believes that increased tourism must benefit the inhabitants of the city. (Photo courtesy of GCB). By Lane Nieset. Sustainability is a concept that’s visible in every aspect of the meetings industry, from F&B to host cities. One example of the latter is Gothenburg, Sweden. For the third time, the Gothenburg Convention Bureau won the Global Destination Sustainability Index Leadership Award at the ICCA Congress.
G2Planet
JANUARY 29, 2019
Queen Elizabeth I was reported to have said "my Kingdom for an extra minute." or something close to it. Successful event professionals are also fighting a proverbial Spanish Armada when managing their time, often outside of "business hours," in a fast-moving industry with constantly shifting tastes and trends.
Coterie Spark
JANUARY 29, 2019
First Is Not Always Best. What to consider before booking a brand new venue. An amazing way to create buzz for your next conference, meeting or event is to host it at the newest venue in town. Local attendees especially can get tired of the same old spots, and everyone loves to see the next big thing. It gives your event an additional level of exclusivity and appeal.
PCMA Convene
JANUARY 29, 2019
Mohamed Mezghani, secretary general of the International Association of Public Transport (UITP), wrote a monthly column for Boardroom in 2018. Here’s a look back at some of his top observations: About his Role as a Secretary General. The multiple demands [of] meetings, delivering speeches at events, or interviews need careful organization and priority management.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Event Industry News
JANUARY 29, 2019
GSMA, organiser of the Mobile World Congress, has appointed Giant iTab as its recommended ‘event technology’ supplier for its 2019 event. Giant iTab will supply a large number of its giant smartphones across the event to drive mobile app engagement and help visitors to easily find the information they need to get the most from their day. . Mobile World Congress is the largest mobile event in the world, bringing together the latest innovations and leading-edge technology from more than 2,400 le
PCMA Convene
JANUARY 29, 2019
By Rory Brett. Rory Brett, VP and senior creative director at Jack Morton Worldwide in Singapore. When thinking about the potential of tools powered by artificial intelligence (AI) to build immersive brand experiences at events, we have to consider two of the biggest success stories of the 20th century: mass production and mass communication. Mass production = one product for all, and mass communication = one message for all.
Cvent: Event Marketing
JANUARY 29, 2019
Oftentimes event strategy takes a backseat. Why? Planners get so bogged down by the day-to-day it can be challenging to focus on the bigger-picture strategic plan. Sound familiar? Simply put, Event Strategy is an organization’s ability to develop a purposeful, measurable, and data-informed meetings and events program. This strategy should align with organizational goals.
PCMA Convene
JANUARY 29, 2019
Ian Wong, founder of Eruditus, says any form of innovation must have a purpose. By Lauren Arena. Pick up any book on business management or sustainable growth, and there’s one word you’ll read over and over: Innovation. So, how can we innovate? And how can innovation be encouraged in the workplace? Innovation will be among the topics tackled at next month’s Asia Pacific Incentives and Meetings Event (AIME) in Melbourne.
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For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.
PCMA Convene
JANUARY 29, 2019
TechCrunch. The new offering is the latest enhancement to Hilton’s mobile-centric rooms, enabling guests to stream their favorite Netflix series and movies on in-room televisions. ( TechCrunch ). Read More.
Cvent: Event Marketing
JANUARY 29, 2019
Event personalization has been trending for years, now. But the big question remains, how do you personalize your event at scale? It’s easy to understand how you might personalize an event for 20, but what about an event of 300? Or 3,000? Personalization at Every Stage. It’s easier than you think. The key? Technology. Event technology allows you to collect data on your attendees at every stage.
PCMA Convene
JANUARY 29, 2019
Las Vegas Review. The 315,000-sq.-ft. facility will provide exhibit space for meetings and events displaced by the 2017 closure of Cashman Center. ( Las Vegas Review-Journal ). Read More.
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Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.
Bizzabo
JANUARY 29, 2019
Build relationships, provide real value, and help attendees achieve their most important goals with these workshop event ideas. Featuring examples from leading brands like Adobe, Facebook, LinkedIn, and many more. Workshop events allow businesses to target a variety of specific audiences in order to gain or maintain their patronage quickly and effectively.
PCMA Convene
JANUARY 29, 2019
inc.com. Email was meant to increase our productivity, but if we don’t stay on top of it, it often accomplishes the exact opposite. ( Inc. ). Read More.
Hubilo Blog
JANUARY 29, 2019
We can promote our brands in all kinds of different ways, though some strategies seem to never disappoint. Event management or event branding , call it as you please, represents one of the most effective yet challenging ways to improve your brand’s reputation. When you’re able to organize a beautiful event and portray it as your brand’s value representation, you are raising the standards of your company thus improving its reach and awareness in the marketplace.
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