Event Marketer

APRIL 11, 2025

Sundays NCAA Womens Basketball National Championship game between UConn and South Carolina drew a sellout crowd of 19,777 at Amalie Arena in Tampa, FL, and 8.5 million viewers , making it the third most-watched womens Division I title game on ESPN platforms. In the days leading up to UConns 12 th national championship win, tens of thousands of fans showed out in downtown Tampa for the weeks Final Four celebrations and events, with many setting record attendance numbers and reaching maximum capac

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2025 Sponsorships Sports 2018 199

Smart Meetings

APRIL 11, 2025

Thinking about a cruise meeting or incentive but unsure if it aligns with your sustainability goals? Viking is getting ready to launch a game-changing ship that will let your worries set sail. Hoping to give U.K. attendees a taste of one of Americas top thrill-seeking experiences without the long flight? Universal has announced plans for a cant-miss theme park just 35 minutes from London.

Travel 189

Travel 2026 Tourism 2027 189

Event Marketer

APRIL 11, 2025

For a record fourth time, Tampa, FL, hosted the NCAA Womens Final Four basketball tournament, and fans turned out, hitting the bay from April 3-6 to support their teams and enjoy all of the sporting events and brand activations that led into the big game at Amalie Arena, where UConn clinched the 2025 national title against South Carolina. It was a jam-packed weekend.

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2025 Sports Education Sponsorships 138

Smart Meetings

APRIL 11, 2025

Thinking about a cruise meeting or incentive but unsure if it aligns with your sustainability goals? Viking is getting ready to launch a game-changing ship that will let your worries set sail. Hoping to give U.K. attendees a taste of one of Americas top thrill-seeking experiences without the long flight? Universal has announced plans for a cant-miss theme park just 35 minutes from London.

Travel 130

Travel 2026 Tourism 2027 130

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

Events

Event Marketer

APRIL 11, 2025

In light of the recommendation era and the acceleration of AI tools, b-to-b event marketers this year are focused on taking personalization from buzzword to practice, customizing content, and making connections with attendees that speak to their business needs and the individual at every step of the journey. Its an imperative thats coming from the top down.

Trade Shows 134

Trade Shows 2025 2024 Event Apps 134

MPI

APRIL 11, 2025

I don’t do yoga. I don’t do it alone, at 6 a.m. with strangers and especially in places where I can see my boss in a downward dog position. But at the same time, I like to think that wellness is a key priority for me as a person, and I’m developing deep respect—and connection—with events and venues that find holistic and innovative ways to weave wellness into the overall event experience.

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Food and Beverage 2024 Consulting Entertainment 59

EventMB

APRIL 11, 2025

Skift Take: A tax expert offers some advice for independent planners facing their least-favorite task filing their taxes.

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Meetings Meeting Planning Event Planning Events 144

MPI

APRIL 11, 2025

“Wellness doesn’t have to be an elaborate ritual,” says Ashley Brooke James co-founder of TRILUNA, a company that helps organizers, HR teams and marketers build meaningful connections to increase well-being and engagement for groups and events. “Don’t overcomplicate wellness. Look at what you’re already doing in your daily routine and find ways to enhance it,” says James, who will be presenting “Beyond the Booth: Designing Wellness-Driven Experienc

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2012 Social Media Events Education 52

EventMB

APRIL 11, 2025

Skift Take: For its 30th Birthday Celebration, Amway's 16,000 delegates will use a total of 32,000 room nights, dine in 50 different restaurants, and visit dozens of local attractions throughout the month of April.

Meetings 144

Meetings Travel 144

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

Marketing

Caterease

APRIL 11, 2025

Introduction Easter weekend is one of the busiest times of year for caterers and event planners. With its mix of brunches, family lunches, spring garden parties, and church gatherings , the holiday brings a burst of seasonal demandand a lot of moving pieces. Whether youre managing one large-scale event or juggling multiple smaller ones, success on Easter comes down to planning, pacing, and presentation.

Food and Beverage 54

Food and Beverage Management Venues Hotels 54

MPI

APRIL 11, 2025

A sneeze could’ve killed Daniel Lewis. That’s what the doctor told him after his near-death experience when he was 21 years old. “I was stabbed multiple times in a petty interaction over lyrics to a song I composed,” Lewis said. “I nearly lost my life.” Lewis recovered. The incident, though, clarified what matters in life, giving him perspective and balance.

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2025 2016 2017 Speakers 52

EventMB

APRIL 11, 2025

Skift Take: As U.S.-Canada tariffs take hold and cross-border meeting attendance dips, one veteran planner is helping associations rethink U.S.-Canada event strategies.

Conference 134

Conference Meetings Events 134

Event Industry News

APRIL 11, 2025

Ten years ago, recognising the narrow horizons of his sales job, Big Event Media founder Vincent Roazzi Jr started exploring New York City through the lens of a new camera, going on to take gig pictures for music events startup Sofar Sounds.

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Events Event Design Event Marketing Event Management 59

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Events

EventMB

APRIL 11, 2025

Skift Take: Featuring Nicola Kastner, CEO of Event Leaders Exchange (ELX), and Kevin Hinton, managing director, group travel, at U.S. Travel Association, this weeks Skift Meetings webinar had one overriding theme uncertainty.

Travel 140

Travel Meetings Management Events 140