Bizzabo

JULY 30, 2018

Vasil: In this case, your budget is the revenue that you generate from ticket sales and sponsorships sold. Brandon: That definitely makes sense. Brandon: An interesting thing about Growth Marketing Conference is that it's a B2B conference whose primary source of revenue is tickets. You don't generate any revenue from a product sold.

Social Media 74

Social Media Negotiating Consulting Speakers 74

Event Marketer

OCTOBER 31, 2023

Here, we explore the four key facets of the brand’s sponsorship program. From the US Open Archives: How evian Cruised into the US Open with a Floating Tennis Court Sports Sponsorship Q&A: How American Express Keeps it Fresh at the US Open Fan Engagement: Five Brands That Aced the US Open 1.

Sponsorships 321

Sponsorships Food and Beverage 2023 Sports 321

Event Marketer

APRIL 17, 2024

A multipronged sponsorship spanning almost a decade has led the luxury sports fashion brand to bank some annual traditions while bringing forward new experiences this year for tennis fanatics under its Le Club Lacoste membership program. team to make sure that we have as much communication visibility as possible.” Agency: Factory 360.

Sponsorships 305

Sponsorships Apparel Retail Fashion 305

Event Marketer

OCTOBER 2, 2023

So just natural [brand] integration… We made sure Coke was integrated throughout, but definitely still wanted their brand voices to be heard.” With DoorDash, we did a program through the app where people at home watching the MLS All-Star Game could order from their favorite food location with a promo if they bought a Coke with it.

Sports 328

Sports Sponsorships Retail 2023 328

GEVME

JULY 2, 2018

While many event planners focus on cost cutting only, the key to success is using as many diverse revenue streams as possible, with sponsorships being one of them. Luckily, the transformation of an event production landscape also brings many changes to the ways event sponsorships are built. What is an event sponsorship package?

Sponsorships 200

Sponsorships Tech Hospitality Conference 200

Event Marketer

NOVEMBER 30, 2022

What we try to do across all media is look at how do we take owned, earned, paid, and then things like our sponsorships, put that all together and say, where do we want to be? Not even reflective of this time, our team has always been cognizant of getting the most ROI out of any partnership or sponsorship or event we have.

2023 325

2023 Sponsorships 2024 2019 325

GEVME

JUNE 4, 2019

Why is event sponsorship crucial? Given an event sponsorship proposal and the propensity of consumers to associate sponsors with the event they promote, it is important for companies to select events that are appropriate for their brand, product, or corporate image. Creating a sponsorship proposal.

Sponsorships 136

Sponsorships Trade Shows Events Advertising 136

Event Marketer

SEPTEMBER 27, 2021

For Grey Goose, the cocktail serves as an anchor for sponsorship activations and hospitality experiences each year at the Billie Jean King National Tennis Center. To find out more about the evolution of Grey Goose’s US Open sponsorship strategy, we tapped Aleco Azqueta, vp-marketing at Grey Goose, North America, for his insights.

Sponsorships 312

Sponsorships Food and Beverage Sports 2021 312

Velvet Chainsaw

AUGUST 22, 2017

A good working definition might be: An organization, person or firm that writes a check and receives stage time on the conference program as one of the benefits. In some industries, thought-leadership investment opportunities will absolutely make or break a sponsorship program. Alternatives to Stage-Time Sponsorships.

Conference 283

Conference Sponsorships Education 2017 283

Endless Events

JANUARY 22, 2020

Everybody gather ’round because we’re about to teach you how to use WiFi as an event sponsorship asset! And all of this by using WiFi as an event sponsorship asset. How To Use WiFi As An Event Sponsorship Asset – Video Transcription. Password Strategy In WiFi As An Event Sponsorship Asset. Minimal Costs!

Sponsorships 135

Sponsorships Events Negotiating Hotels 135

Event Farm

JUNE 19, 2017

As part of our Q+A series with the INBOUND team, we talked with Doug Stone, HubSpot's Sponsorship Manager for the event, about how he builds and manages relationships with brand partners, and how he ensures that they adhere to the high standards INBOUND has set for its content and in-event experience.

Sponsorships 149

Sponsorships Management Speakers Marketing 149

Event Marketer

MAY 23, 2024

As the Official Travel Partner of the 2024 New Orleans Jazz Fest, Expedia anchored its sponsorship of the event’s Cultural Exchange Pavilion with a larger-than-life yellow parasol art installation. That’s something we definitely want to carry on in year two, as we gear up for that now.”

Sponsorships 306

Sponsorships Travel 2024 2023 306

Event Industry News

JUNE 22, 2020

by Gaia Santoro, Head of the Sponsorship Unit, AIM Group International. As a matter of fact, there is no need to choose between two alternatives: the virtual experience can definitely add value to your next live event. Sponsorship professionals are encountering challenges in securing the same investment levels they were used to.

Sponsorships 115

Sponsorships Travel Consulting Sustainability 115

Event Marketer

AUGUST 18, 2024

Right outside of the pet supply trade show SuperZoo 2024, it was part of a provocative sponsorship campaign by Skout’s Honor Pet Supply Co., We actually created this sponsorship a while back, so every year we strive to make everyone wonder what we will do next. We’re definitely raising the bar.

Trade Shows 288

Trade Shows Retail Sponsorships 2024 288

Endless Events

APRIL 14, 2020

Today we’re talking about sponsorships for virtual events! Because sponsorships and exhibitions are a huge source of revenue in the industry. Overall, is it even possible to create such a thing as sponsorships for virtual events? Overall, is it even possible to create such a thing as sponsorships for virtual events?

Sponsorships 111

Sponsorships Events Negotiating Fashion 111

Smart Meetings

MAY 16, 2025

JL And from your perspective, that extends to sponsorship and accessibility too, right? LH Definitely. Lets dive into allyship, mentorship, and sponsorship. MM Definitely. JL Lets talk about sponsorship. MM Sponsorship is more intentional than mentorship. Its mutual growth. David Stevens Thank you.

Sponsorships 130

Sponsorships Hospitality Meetings 2020 130

Event Marketer

JUNE 6, 2024

’ So we definitely leaned into that at Coachella.” So we asked Pollack for insights on building successful festival sponsorship programs that resonate with the coveted demo. It’s much less about ‘what is everyone else doing,’ and more about, ‘what’s right for me?’

Sponsorships 306

Sponsorships 2024 Fashion Apparel 306

Event Marketer

MAY 20, 2024

We’re thoughtful about where we print out logos, even if it’s part of a branded sponsorship. Our sponsorship costs, build and material costs have all gone up. At the end of the day, it still comes down to the objectives and the definition of success. Also, we focus on reducing erroneous travel to lessen the impact.

Trade Shows 307

Trade Shows Healthcare Sustainability Sponsorships 307

Eventmobi

FEBRUARY 23, 2022

However, the uncertainty surrounding the raw nature of the content threatens event planners’ potential to incorporate and monetize live stream content in post-event media, sponsorship packages, or other video opportunities. Recommended Read: Event Live Streaming 101: The Ultimate Guide for Beginners.

Wireless 448

Wireless Events Social Media Venues 448

GEVME

MAY 21, 2018

Think about the ways to minimize expenses through sponsorships ; price negotiations; and partnerships with suppliers, vendors, or venue hosts. Although some event planners see a big risk in using volunteers as event staff, this strategy will definitely help you save a lot of money. Benefit from sponsorship packages.

Corporate Events 214

Corporate Events Sponsorships Negotiating Social Media 214

Event Marketer

JULY 17, 2023

Louis CITY SC sponsorship. By the brand’s definition, creating a “pet-friendly” experience doesn’t just mean allowing animals into a venue; it means designing a space specifically with them in mind, and with the intention of creating the safest and most comfortable experience possible for both pets and their parents.

Sports 246

Sports Sponsorships Retail Event Marketing 246

Endless Events

JULY 11, 2018

With that being said, in order to build conference sponsorship, you have to first look at your brand’s purpose and the values of your company. The key to building conference sponsorship is to create a strong sponsorship pitch that sells your event. Sponsorship vs. Donations. The Evolution of Conference Sponsorship.

Sponsorships 75

Sponsorships Conference Marketing Technology 75

Attendease

APRIL 5, 2021

Most live TV programs, for instance, are part face-to-face and part virtual: they may have an in-person audience and most definitely they have a remote audience watching through their screens. . You can have sponsorship packages that leverage both virtual and in-person components. For instance: You can reach a larger audience.

Sponsorships 273

Sponsorships Management Contracts Events 273

GEVME

JULY 23, 2018

Not only is it a powerful marketing booster , an effective sponsorship can also help turn your shelved event idea into reality. While many event planners view sponsorships only as money coming in, there is so much more to it than that. In this case, a powerful sponsorship package is something that can really set you apart.

Sponsorships 174

Sponsorships Event Ideas Contracts Events 174

Endless Events

JUNE 15, 2018

We all know the stress of creating event sponsorship packages for each event we plan. For any type of registration though, speed and ease of registration is a definite plus. Expert Tips to Get Sponsorship Right. These days, sponsorships go beyond companies getting a logo and mention in your event. Click To Tweet.

Sponsorships 103

Sponsorships Marketing Events Event Marketing 103

Eventmobi

JULY 31, 2024

I think that the traditional event sponsorship package can transcend now into a different offering using technology,” he says. So I definitely think now it’s much easier to bring the event strategy and the association membership strategy into one linear conversation.”

Meetings 351

Meetings Education Trade Shows Conference 351

Eventmobi

SEPTEMBER 4, 2024

Saibara says she understands the hesitation, but says it’s definitely doable, especially if event apps are part of your strategy. “I Saibara admits there are plenty of potential areas of growth—among them, adding more sponsorships through the EventMobi platform, which she says has room to evolve as the hybrid strategy matures.

Events 345

Events Conference Education Sponsorships 345

GEVME

AUGUST 9, 2018

From spectacular awards shows to high-tech conferences, sponsors have a large choice of events that they can invest in, so setting your sponsorship proposal apart from the others is a key to success. In this blog post, we are going to help you understand what an impactful sponsorship proposal should look like and what data it should include.

Sponsorships 153

Sponsorships Negotiating Events Technology 153

Event Marketer

JULY 25, 2024

It was definitely very rewarding to hear from New Orleans that we got it right. The digital space is definitely where we’ll lean into more. We intentionally profiled and showcased the city, and so as soon as we got into town, people were excited. I think that energy permeated through the entire weekend.

2023 306

2023 Social Media 2024 Entertainment 306

Attendease

APRIL 14, 2023

By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. For example, let’s say you’re trying to secure sponsorships for your upcoming event and want to send targeted messages to a variety of companies. Let’s begin!

Marketing 195

Marketing Sponsorships Speakers Events 195

Eventory

FEBRUARY 12, 2019

Heineken, one of the key players of the brewing industry, placed a bet on event marketing and implemented a master plan of beer sponsorship at Coachella Festival. Why alcohol sponsorship for events like Coachella is the perfect fit for marketing to a wide Millennial audience. How did it go? Why did it work so well? Let’s find out.

Sponsorships 79

Sponsorships Advertising Social Media 2002 79

Event Marketer

APRIL 11, 2024

Those were the nuances and definitions that we wanted to explore.” VALUE-ADDITIVE SPONSORSHIPS Power Play sponsors were selected based on their desire to support and inspire the businesswomen in attendance, whether it was by sponsoring a panel or producing an activation.

Retail 305

Retail Sports Fashion 2016 305

Eventmobi

JULY 26, 2022

I would definitely like to continue to use the gamification feature and see how else we can get attendees to interact with each other and vendors.” CSAE will also be exploring app features that will enhance their sponsorship package offerings, including adding increased brand awareness and lead generation opportunities.

Event Apps 323

Event Apps Trade Shows Speakers Conference 323

TicketBud

JANUARY 30, 2014

Finalize sponsorship and partners. The post The Definitive Event Planning Checklist appeared first on Ticketbud Blog. Push event to event listing websites. Supplement marketing efforts through promotional discounts. 1-2 Months Before Event Date. Send invitations to contact list. Verify status for all speakers and entertainment.

Event Planning 60

Event Planning Entertainment Speakers Social Media 60

GEVME

AUGUST 1, 2018

A working event sponsorship is always based on a fair, profit-driven swap. While this is true for the most part, event sponsorships are not only about the numbers. From product promotion to a mission showcase, there’s so much more that a strong sponsorship package might include. Build your perfect sponsor list. Pick the winners.

Sponsorships 120

Sponsorships Social Media Events Entertainment 120

Eventmobi

OCTOBER 6, 2022

By definition, most events are temporary. Thinking about redesigning your sponsorship model to include event technology? How to Design an Event Sponsorship Package. When they are well executed, pop-up events can create excitement and have a high impact in a short time period. What are pop-up events?

Food and Beverage 195

Food and Beverage Retail Social Media Sponsorships 195

Event Marketer

MARCH 27, 2023

His course disciplines include sponsorships, brand management, event facility management, marketing strategy, business ethics, organizational development and, one of his most recent classes, “Experiential Learning for Business.” It definitely is a competitive strategy that offers a competitive advantage.”

Marketing 247

Marketing Sports Hospitality Tourism 247