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Navigating the Top Challenges of Corporate Event Marketing

Attendease

Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.

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Corporate Event Themes: 45+ to Choose From

Attendease

Planning a corporate event? The secret ingredient to an engaging and memorable event is…drumroll please… the theme ! A creative theme brings cohesion to all the moving parts of your event — from décor, activities, catering, and more. But coming up with a corporate event theme idea is easier said than done.

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5 Ways To Make Corporate Event Technology Work For You

Attendease

But let’s face it, even superheroes need a sidekick like a good corporate event technology. Picture this: an event management tool that’s not only super powerful, but also easy to use. With the right software, sailing through your events with confidence is made easy.

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Building a Winning Corporate Events Program: 7 Critical Success Factors

Attendease

Corporate events serve an important purpose — they boost brand visibility, drive revenue, and strengthen relationships with customers and employees. However, executing successful events takes more than ordering catering and sending invites. Schedule planning meetings at least monthly leading up to the event.

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5 Strategies to Improve Your Virtual Corporate Events

Attendease

Using third-party software shouldn’t act as an excuse to leave your branding behind: make sure you keep your brand consistent across all touchpoints with your audience, including the email invitation, the event website and registration process, the slideshow, and the web-conference itself. Finding the Right Virtual Corporate Events Platform.

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Multicultural Marketing for Marketing Leaders & CMOs

IMG

In honor of Celebrate Diversity Month , we hosted our second Diversity Makes Us Better webinar , this time we decided to focus on Multicultural Marketing and the challenges and opportunities for marketing leaders and CMOs. Fortune 500 Multicultural Marketing Expert, and Diversity & Inclusion Advocate Dana C.

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Happy 9th Company Anniversary to Us! Keeping Corporate Events Impactful & Exciting Since 2014

IMG

We appreciate all of the support over the last years and look forward to what the next 9 have for us. Cheers to shared growth, partnerships, and always keeping it fun! Amanda Ma & the team at Innovate Marketing Group The post Happy 9th Company Anniversary to Us!

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