Bizzabo

APRIL 21, 2020

In the early and mid-2000s, Rakuten began to acquire other businesses and expand into new markets such as travel, finance, and entertainment. Today, Rakuten owns more than a dozen different companies and hosts events for many of them throughout the year. For marketers, this is a must-attend conference. PI Live Advanced.

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Entertainment Education Retail Sports 71

Bizzabo

SEPTEMBER 26, 2019

They also create some pretty amazing experiential marketing moments, some of which we'll dissect in this article. 12 Imaginative Events from Intuit. Quickbooks is one of Intuit's flagship products and Quickbooks Connect is the company's largest annual event. But with proper planning, free events can actually boost event ROI.

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Financial 2019 Speakers Sponsorships 48

Bizzabo

MAY 8, 2019

The numbers are in: live, in-person events are critical to company success, according to 84% of Vice President and C-Level executives. Amazon, the online retail behemoth, clearly agrees and understands the power of event marketing. What can you do to make your event bigger, better, and more fun than last year?

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Conference Retail 2019 Financial 54

Bizzabo

AUGUST 1, 2019

But did you know it's also an events powerhouse? In this article, we'll look at a collection of 12 events, brand activations, and experiential marketing campaigns from IBM. In 2011, IBM crafted a truly brilliant marketing campaign named Jeopardy: The IBM Challenge. Source: IBM. Source: YouTube. IBM Is Making. Source: IBM.

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Speakers B2B 2019 Technology 56

Bizzabo

MARCH 19, 2020

Hybrid events have grown in popularity over the past decade or so because they allow event organizers to reach a wider audience, improve event ROI, and give companies access to valuable data points they otherwise wouldn't have. This information can then be used to improve event details in the future. Hybrid Event Ideas.

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Event Ideas Social Media 2020 Conference 81

Bizzabo

AUGUST 16, 2019

Cisco is also a leader in the events space. The company hosts many highly regarded conferences, trainings, and experiential marketing events each year. In this article, we'll look at 12 of them and analyze the corporate event management tactics that make them so successful. The event's content is totally up to you.

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Social Media Telecommunications Technology 2019 48

Bizzabo

NOVEMBER 13, 2019

Document your event planning process, from initial idea to full-fledged conference and let your audience come along for the ride. They'll appreciate the backstage pass and you'll get plenty of content to help with event marketing. The New York Times Travel Show is the largest event of its kind. Source: TravelPulse.

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Speakers Travel 2019 Fashion 48

Bizzabo

MAY 18, 2018

Inspire your marketing strategy with this list of 25 creative offline marketing examples. In the 1990s, online marketing—the practice of driving actions on the internet—exploded. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

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Bizzabo

DECEMBER 11, 2019

In this article, we'll look at 12 imaginative events from AdWeek and tease out the key takeaways that make them so successful. You can apply these lessons to your own event marketing efforts. Adweek Elevate is an event series that has covered diverse topics such as creativity, artificial intelligence, and influencer marketing.

2019 62

2019 Advertising Education Ecommerce 62

Bizzabo

MAY 2, 2019

Check out these 10 incredible event roadshow ideas with real examples you can use to supercharge your traveling get-together. Event roadshows are growing in popularity in 2019. They're amazing event marketing tools. Event Roadshow Ideas. Make Use of Event Sponsorship. Source: Yext.

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Financial Sponsorships 2015 Travel 51

Bizzabo

NOVEMBER 6, 2019

Learn how the Chinese tech giant, Baidu, uses different event types and experiential marketing campaigns to promote its web-based products and services. Like Google, Baidu's offerings include a popular search engine, a mapping service, mobile apps, translation services, and a stellar event marketing strategy. Create 2019.

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2019 Entertainment Marketing Conference 49

Event Geek

MARCH 18, 2018

While event marketing may seem like a glamorous industry full of parties and VIP networking, any real event marketer can tell you that those ideas are a fantasy – the truth is much less fun. Event marketers can feel secure and assured that their work is no longer flying under the radar or hidden behind the scenes.

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Trade Shows Sponsorships Technology Event Marketing 111

Bizzabo

OCTOBER 10, 2019

SAP has mastered experiential marketing and creative event production. Everyone knows that successful events are usually hosted in desirable venues and feature amazing, well-known speakers. But what else can your company do to push its event marketing game to the next level? NBA Ultimate Training Camp Experience.

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2019 Conference Sponsorships Events 55

Bizzabo

DECEMBER 7, 2018

Regardless of what achievement you are aiming for, there are three main benefits to any event of this kind: Increasing brand awareness. Gaining additional donations or revenue from ticket sales and sponsorships. The Digiday Awards celebrates companies, campaigns, and innovative new media marketing. Expanding thought leadership.

Entertainment 68

Entertainment Social Media Travel Marketing 68

Bizzabo

MAY 22, 2019

Let's take a look at 12 of their most imaginative events and see what we can learn. Whether you're hoping to boost your B2B event marketing game, nail your event branding , or something else, Atlassian is here to show you the way. 12 Imaginative Events from Atlassian. It will likely help improve your event ROI.

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Bizzabo

MARCH 27, 2019

Now, let's take a look at 20 different virtual event ideas! Wistia is a video marketing platform specifically designed for businesses. In 2018, they hosted their first ever virtual event, adequately named CouchCon. Beyond just the information shared, though, many people attend events to meet their peers and network.

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Event Ideas 2018 Marketing Events 107

Bizzabo

AUGUST 30, 2019

Today, Forbes hosts many different gatherings and event types. That way you can learn to host amazing events just like Forbes. 12 Forbes Event Marketing Examples. The entire goal of the event is to encourage attendees to move from talk to action and market their companies with authenticity, trust, and purpose.

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Healthcare 2019 Speakers Conference 48