PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. It’s up to trade-show organizers to keep that spark alive.

Trade Shows 96

Trade Shows 2020 2021 Education 96

Social Tables

SEPTEMBER 23, 2016

One commenter asked to explain the difference between trade shows, conferences and conventions. Trade Show – An exhibition for companies in a specific industry to showcase and demonstrate their latest offerings. The post Trade Shows vs. Conferences vs. Mostly closed to the public.

Trade Shows 84

Trade Shows Conference Consulting Education 84

Prestige Events Magazine

FEBRUARY 28, 2023

The Business of Events (TBOE), the not-for-profit independent Think Tank for the events industry, has launched its Policy Unit and opened the first stage of its sector-wide Consultation. A second stage Consultation will open later in 2023 and will further explore policy initiatives in more detail.

Consulting 52

Consulting 2023 Government Trade Shows 52

Event Industry News

JULY 8, 2021

2020, a number of BPA-audited trade shows pivoted to become virtual events. To address this need, BPA began working with UFI to develop reporting standards for a digital or “hybrid” trade show that would also allow it to earn “UFI Approved Event” status.

Trade Shows 67

Trade Shows Consulting 2021 2020 67

QC Event School

MARCH 26, 2021

QC Event School’s Student Ambassador, Tamesha Antria, is here to reveal how YOU can conduct a successful virtual consultation! From private zoom birthday celebrations to virtual trade shows; virtual events have proven to be an essential investment to any event and wedding planning company. The 5 W’s and the How.

Consulting 93

Consulting Events Trade Shows Event Planning 93

Event Marketer

MARCH 18, 2024

Along our journey through the trade show floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. The flashing cups are always such a hit that the Service Express team brings them to every trade show.

Trade Shows 113

Trade Shows Tech Speakers Consulting 113

Event Industry News

JULY 19, 2019

Next week will see the launch of a public consultation on the proposed re-development of the current EventCity site. Members of the public are invited to attend the planning consultation at EventCity next week, to be held in the foyer of Hall 1 at the following times: Thursday, 25 th July, 1400-2000 Friday 26 th July, 1200-1600.

Consulting 58

Consulting Trade Shows 2020 Transportation 58

PCMA Convene

FEBRUARY 7, 2024

At large trade shows, like the Consumer Electronics Show (CES) in Las Vegas, tours are a way to give participants a personalized take on the highlights of the show. Recommended: Keep the tour group small so you can navigate easily through the trade-show floor and so that people can hear. Humanize your brand.

Trade Shows 116

Trade Shows 2024 Consulting Social Media 116

PCMA Convene

JANUARY 15, 2019

While there are a number of disruptive forces that will impact the future of trade shows, the biggest risk has to do with how much buyers and sellers will trust the environments we create. Dave Lutz, CMP, is managing director of Velvet Chainsaw Consulting, velvetchainsaw.com.

Trade Shows 83

Trade Shows Sustainability B2B Advertising 83

EventMB

MAY 25, 2022

Covid pushed society a decade ahead in terms of digitization, and many technologies are here to stay in the events and trade show industries, said Corbin Ball, a meetings technology expert, and owner of Corbin Ball & Co. based consultancy, by 2025, a staggering $3 trillion – up 25 percent from $2.4

2025 162

2025 Trade Shows Consulting Technology 162

EventMB

JUNE 3, 2022

It features testimonials from a diverse group of 21 event industry professionals who share their core reasons for being at the 18th edition of the trade show, the first since the start of the Covid pandemic. This special podcast episode was recorded on site at IMEX in Frankfurt 2022.

Trade Shows 157

Trade Shows Tourism Hospitality Consulting 157

MeetingsNet

FEBRUARY 23, 2024

This article from Trade Show News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.

Event Marketing 86

Event Marketing Marketing Trade Shows Social Media 86

MeetingsNet

JULY 28, 2023

"About one-third of all freight costs are tied to fuel,” says Candy Adams, CMP, CMM, CEM, CTSM, president of Trade Show Consulting. With gas prices going back up, we were already looking at prices being higher for shipping to shows. Department of Energy.

Trade Shows 96

Trade Shows Contracts Consulting Events 96

PCMA Convene

JANUARY 8, 2024

The first time Hardcastle-Geddes saw a docent-led tour of an exhibit hall, it was a Pantone color expert leading 20 interior designers around a trade-show floor to show them how that season’s color was materializing in different products. It can be done in a variety of ways for a variety of reasons,” Hardcastle-Geddes explained.

Trade Shows 52

Trade Shows 2024 B2B Consulting 52

Velvet Chainsaw

FEBRUARY 27, 2023

Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. Expenses for exhibitors at association trade shows have increased significantly while corporate marketing budgets have remained flat.

2023 222

2023 Food and Beverage 2022 Transportation 222

Attendease

FEBRUARY 7, 2022

Industry Trade Show. If your brand is up-and-coming, or your industry has a history of running pillar events, consider launching your product at a trade show to capitalize on the larger buzz and media reach available to you. . Regardless of your industry, plenty of opportunities exist at trade shows.

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

PCMA Convene

MARCH 11, 2024

When I asked Whitney where he still sees holes — specifically at business events and conferences, which he also frequently consults on — he’s quick to respond: the trade-show floor. But there’s always room for improvement.

2013 110

2013 Consulting 2024 Trade Shows 110

MeetingsNet

APRIL 12, 2024

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

Meetings 103

Meetings Trade Shows Education Travel 103

Attendease

FEBRUARY 13, 2020

Industry Trade show. Launch your product at an industry trade show and piggyback on someone else's event. To maximize opportunities, consider sponsoring the trade show to guarantee a speaking opportunity and to generate larger brand exposure. Book a free consultation to learn how Attendease can help !

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Trade Shows Social Media Retail Events 317

Ins'Tent

APRIL 12, 2024

Many business owners rely on these forms of portable shelter for trade shows, fairs, or vendor booths. With these details and information, you can ensure that your time at a fair, trade show, or other event runs smoothly and efficiently. This is a great option if you need long-term installations.

Trade Shows 52

Trade Shows Consulting Marketing Meetings 52

Velvet Chainsaw

OCTOBER 31, 2019

Consultants and service providers should be included as a category. Purchasing Influence/Role — Most conferences with a trade show collect data on annual budget, role in the purchasing process, and product/service interests. Each company type should represent 5 percent or more of the total responses.

Airlines 295

Airlines Trade Shows Conference Consulting 295

Prestige Events Magazine

JUNE 26, 2023

Davies Tanner , the leading communications consultancy for the business events and travel sectors, has unveiled a new brand as it looks to build on its recent growth with the launch of a significant global marketing campaign.

Trade Shows 52

Trade Shows Consulting Travel Hotels 52

Event Marketer

MARCH 22, 2024

HELLOCARE At a health care trade show, it was surprising that there weren’t more hospital-themed booths, but hellocare was one of the few that duplicated a realistic medical center environment. STOLTENBERG CONSULTING INC. A geodesic dome drew us to Stoltenberg Consulting’s booth. We weren’t disappointed.

Trade Shows 97

Trade Shows Hospitality 2024 Technology 97

Hubilo Blog

MARCH 7, 2020

Rachel in her wide career of journalism and events has mastered Trade Shows. Liz Caruso : Liz King Caruso is an Event Specialist, Consultant & Speaker who is passionate about impactful, successful & fun events. Kate runs “Patay Consulting” as Chief Strategy Officer. Liz launched Liz King Events.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Velvet Chainsaw

MARCH 2, 2018

Booth personnel should be consultative, not salesy. If you have a conference with an expo that is in decline, consider shifting from an expo/trade show/marketplace to a solutions center, aimed at solving business problems that are pain points for your attendees. This means that helping is valued over selling.

B2B 244

B2B Food and Beverage Trade Shows Education 244

Attendease

AUGUST 7, 2020

The shift from in-person road shows and trade shows to online programming has presented several challenges for event management professionals: Finding the right technology to support digital event management. Event-specific promo codes, exclusive downloads and free consultations are all popular options.

Speakers 370

Speakers Trade Shows Consulting Events 370

Endless Events

OCTOBER 7, 2021

Will brought up the fact that Rachel Wimberly wrote an article for Trade Show News Network, titled ‘ Please Stop Asking if Attendance ‘Was Down’ at Shows Running Right Now ‘ He was curious to learn what his co-hosts had to say about that. . And with more tools to use, I generally consult problems.

Trade Shows 126

Trade Shows Events Airlines Marketing 126

PCMA Convene

AUGUST 31, 2020

Despite lively faux convention-center environments, virtual solutions don’t quite meet the standards or ROI of in-person trade shows. 3D-like virtual solutions — complete with avatars and faux convention-center environments — are probably the closest we can get to replicating the physical trade-show environment.

Trade Shows 105

Trade Shows Sponsorships Advertising Consulting 105

Event Marketer

APRIL 29, 2021

In addition to addressing marketing and logistics, this guide from brand experience agency Freeman touches on how session formats might need to be tweaked to accommodate shorter attention spans, why foot traffic might no longer be a relevant metric for trade shows, and other industry-specific aspects. 4) COVID-19 Indoor Safety Guide.

Event Marketing 142

Event Marketing Marketing Trade Shows Consulting 142

Smart Meetings

FEBRUARY 27, 2023

Do you need to find new monetary sources for conferences, conventions and trade shows? Research Finds Sponsorships Are Still Relevant According to a 2019 report from the Center for Exhibition Industry Research ( CEIR ) of 200 show executives and 728 exhibitors, sponsorships make up roughly 20% of B2B tradeshow revenues.

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Conference Sponsorships Trade Shows Insurance 111

Event Industry News

APRIL 1, 2021

The Event Technology Awards 2021 (ETA21) opens for submissions from April 1 and the first wave of judges has been announced, more than 75 per cent of them new to the process.

Event Technology 95

Event Technology Technology Trade Shows B2B 95

Ins'Tent

FEBRUARY 12, 2024

This comprehensive buying guide will provide you with exclusive selection tips and will walk you through the key considerations, from the initial consultation to design and printing, ensuring you make an informed decision that aligns with your unique needs. Consider the following checklist: How Will the Canopy Be Used?

Consulting 40

Consulting Trade Shows Financial Marketing 40

Event Marketer

APRIL 17, 2023

Trade shows are the perfect place to inadvertently get yourself over-exhausted because you just stay out—going out with clients, talking all day and then going out to dinner. Don Colliver, communication consultant THE LINKEDIN FACTOR One tool bridging the gap between in-person and online connections is LinkedIn. Colliver says.

Trade Shows 100

Trade Shows Consulting 2009 Meetings 100

MeetingsNet

SEPTEMBER 3, 2021

Further, the respondents whose firms presently do allow travel cited meetings, conferences, and trade shows as the travel segment where their people are cutting back the most due to Covid variants. 66 percent are likely to only travel to places they can drive to.

Travel 101

Travel Trade Shows 2021 Consulting 101

Event Industry News

NOVEMBER 4, 2020

Chaired by Mykyta Fastovets from technology company ExpoPlatform, this wonderfully European panel on Day Two of Event Tech Live featured Stephan Forseilles of Easyfairs, Stuart Ledden marketing director at Tarsus and Matthias Tesi Baur, MBB-Consulting Group’s CEO. We can’t organise a trade show like we used to a year ago.

Event Tech 118

Event Tech Tech Trade Shows Consulting 118

Master the Event

DECEMBER 10, 2023

Jeff is taking trade shows and exhibits to a new level by implementing strategic social media strategies alongside traditional meeting formats. They are more of a consulting type business.

Event Planning 40

Event Planning Advertising Consulting Trade Shows 40

Event Industry News

FEBRUARY 17, 2020

After it was reported that the coronavirus shut down the world’s largest phone trade show in Barcelona, it is now understood it has impacted a conference here in the UK. A patient of the coronavirus was one of 250 delegates that attended the UK Bus Summit at the QEII Centre on 6 th February.

Transportation 104

Transportation Trade Shows Government Consulting 104