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Webinar Provides Tips for Boosting Medical Meetings

SmartMeetings

Important insights into health-care professionals (HCPs) and tips on how to host an event that will attract and retain them were among the highlights of Jocelyn Cote’s recent Smart Meetings webinar. Quality content is the most important aspect of a medical meeting. Related: The Ground Shifts Yet Again for Medical Meetings.

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6 Ways Medical Meetings Are Proving Their Value To Exhibitors

PCMA Convene

As a result, medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge. That’s a difficult thing to put an ROI on.”.

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MANOVA Global Health Care Summit Redefines the Medical Meeting

PCMA Convene

In these ways, MANOVA will continue to break out of the traditional medical-meeting mold. Michael Smerconish interviews political consultant Mary Matalin on the politics of health care at the MANOVA Global Health Summit. MPR’s “Call to Mind” mental-health panel discussion recorded during MANOVA. A Startup Culture.

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What Physicians Will Want out of Your Medical Meeting

PCMA Convene

So Dell Medical School is changing the way medicine is practiced by changing the way medical students are trained. If you’re a medical-meeting professional, this directly affects how you structure your conferences and conventions, and Johnston shares his ideas about that in this month’s cover story, “We Don’t Have a Lecture Hall.”

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Top medical communications companies: Choosing the best for events

SpotMe Blog

The McCann Health network encompasses various international practices, including advertising and promotion, strategic consulting, healthcare professional marketing, medical communications, consumer health and wellness, global health, and specialized areas such as pharmacy, payer, and patient engagement.

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‘Hybrid Events Are Here to Stay’

PCMA Convene

What Reed, chief event strategy officer, American Society of Hematology (ASH), loved most about this time, he told participants in an online PCMA Community Conversation for medical meeting planners earlier this year, is probably what other planners have hated: “We needed to operate when there was really no roadmap to us,” Reed said. “I

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Betsy Bair to Retire from VCC

Velvet Chainsaw

For over 30 years, Betsy was the editor and content director of Medical Meetings, Corporate Meetings & Incentives and several other industry publications that have evolved into today’s digital MeetingsNet. While her contributions at VCC and for our clients are significant, she also advanced the event planning profession.

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