The Conference Director’s Branding Worksheet

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Conference branding worksheet

Great events have strong brands

Crafting the brand promiseSo what does your brand say about your conference?

Do you have a brand promise that’s clear to everyone in your organisation? Is it compelling? Does it make you stand out from your competition?

In the competitive landscape of conferences, branding remains one of the best ways to stand out from the crowd. The exercises in this workbook will help you:

  • Translate your conference’s copy into emotional benefits
  • Differentiate your event with a brand promise that sells more tickets
  • Create an immersive brand experience that builds loyalty

Fill out the form to download the worksheet.