Event Marketer

APRIL 18, 2023

Held this year April 7-16 at New York City’s Javits Center, the 123-year-old event was rife with interactive activities, ride-and-drives, experience design inspiration, sustainable builds and inclusive programming. And EM was along for the ride.

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Event Industry News

APRIL 13, 2017

Brand roadshow specialist, Mobile Promotions helped Dream Marketing hit the road with the use of its expandable exhibition trailer, creating a 16-day pan-European automotive roadshow. The post Mobile Promotions drive engagement on Dream Marketing’s Automotive Roadshow appeared first on Event Industry News.

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Event Industry News

SEPTEMBER 22, 2023

The Motorist is the most exciting automotive venue in the North! Based in Sherburn in Elmet, near Leeds, we have a remarkable experience to offer anyone who comes to our unique venue. We have a state of the art Garage & Bodyshop to give your car a full revamp, an award winning Restaurant, Meetings & […]

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Venues Automotive Meetings Event Design 104

Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

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eventplanner

DECEMBER 20, 2020

An event unprecedented for the automotive sector and worthy of the highest international recognition: Maserati wins the Grand Prix Best Event Awards World 2020.

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Event Leadership Institute

AUGUST 8, 2023

Allie Marsh is the principle and CEO of Events by Allie , an automotive event management company based in Hamilton, Ontario, Canada. Having always loved cars, she started her automotive journey on two wheels, riding motorcycles with her dad at a young age. It keeps us on our toes and keeps us learning and growing.

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Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

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Event Marketer

MARCH 6, 2023

But it’s also a bellwether of what’s to come in experiential technology across the event marketing landscape. Turkish automotive company Togg created a “Digital Mobility Garden” with four experiences that demonstrated its solutions for sustainable and connected mobility. Learn more about Togg’s booth in our automotive roundup.)

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Event Industry News

JANUARY 31, 2023

This February sees The London Classic Car Show, the capital’s premier automotive event, return to Olympia London for the first time since 2020. The show is the season-opening event […] One of the UK’s most famous live car shows is back for a ninth year at the iconic West London venue from 24 to 26 February.

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Event Marketer

NOVEMBER 14, 2023

Revving engines, tire smoke, meticulously restored classics, and futuristic concepts were all part of the action at the 2023 Specialty Equipment Market Association (SEMA) Show, a trade show for the automotive aftermarket industry that brought about 2,200 exhibitors and 160,000 attendees to the Las Vegas Convention Center from Oct. 31 to Nov.

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Event Marketer

FEBRUARY 27, 2023

Automotive lighting brand SYLVANIA ran with this analogy to educate drivers by launching an “eye exam” pop-up experience one evening in January for cars driving through the desert outside of Las Vegas. Car headlights illuminate roads at night or in bad weather, but if they become dim or foggy, it can create a safety issue.

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Automotive Education Travel Marketing 92

Attendease

FEBRUARY 28, 2022

Manufacturing and supply chain delays remain a challenge for many industries, including automotive, fashion, and electronics. This often involves communicating with retail partners, event planning, and scheduling product availability dates long before the launch. Don’t forget product-specific or event hashtags to help you go viral!

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Canadian Special Events

AUGUST 11, 2023

Exhibition Place , Canada’s premier destination for conventions, exhibitions, events and entertainment, will return to the 2023 Canadian Meetings + Events Expo (CMEE) and launch its immersive Virtual Reality (VR) Tour of the Beanfield Center. To learn more about Beanfield Centre’s offerings, visit: explace.on.ca/venue/beanfield-centre.

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Event Industry News

JANUARY 3, 2023

Kick starting his career in the industry as an Events Producer, Luke worked primarily within automotive, pharmaceuticals and F&B sectors, bringing their brands to life through different […].

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Automotive Tech Events Event Design 52

eventplanner

FEBRUARY 18, 2021

An event unprecedented for the automotive sector and worthy of the highest international recognition: Maserati wins the Grand Prix Best Event Awards World 2020.

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2020 Automotive Events 52

Event Industry News

OCTOBER 15, 2018

Many thousands of highly trained and skilled workers such as those in the hospitality and events sector are continually undervalued by being classified as low or unskilled in reports and discussions in the media. The post Guest Blog: Low wage does not mean low skilled appeared first on Event Industry News.

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SevenEvents

MARCH 6, 2023

the bike shed also has events spaces that can be hired for private events such as corporate events, car launches, motorcycle launches and other celebrations. the several event spaces can accommodate different group sizes and styles from intimate private dining room to larger areas where you can fit a vehicle in.

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Event Industry News

NOVEMBER 30, 2022

Our priority is to create the right conditions to stimulate trade for the long-term and sustainable development of the automotive industry. Therefore, after discussing with stakeholders, we agree that holding the show at a later date will produce more fruitful results for the local and overseas automotive community.”.

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Event Marketer

JUNE 21, 2023

VIRTUAL PLATFORMS INDEX 2023 CAMPAIGN: 2022 AutoZone National Sales Meeting CLIENT: AutoZone AGENCY: LEO Events AutoZone’s National Sales Meeting (NSM) is an annual event that brings together thousands of employees and store managers from around the world. It targeted both attendees and vendors at the event.

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Exhibitor Magazine

MARCH 15, 2023

Malaysia's leading trade fair for the automotive industry returns, recharged, with its unique �S.E.T.' Sourcing, Training and Entertainment) concept.

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Event Marketer

JULY 4, 2022

A Covid-19 hiatus didn’t disrupt Chevrolet’s 17-year sponsorship of CMA Fest, which revved back up June 9-12 at the event in Nashville. More than 1,700 owners were engaged on-site at the event. On the third day of the festival, however, Breland himself surprised a group of consumers dancing in the booth in IRL.

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Event Marketer

JUNE 21, 2023

CAMPAIGN: 2022 AutoZone National Sales Meeting CLIENT: AutoZone AGENCY: LEO Events AutoZone’s National Sales Meeting (NSM) is an annual event that brings together thousands of employees and store managers from around the world. It targeted both attendees and vendors at the event.

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Endless Events

JUNE 13, 2022

In-person events are back and they’re smaller and more local than ever. One of the biggest event trends in 2022 is sourcing venues with character. Local event venues can make a lasting impression on your attendees and gives them a chance to get to know the destination better. The rental costs start at $15,000. The Clayton House.

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Event Marketer

JANUARY 30, 2023

“We’ve always been seen as an industrial, manufacturing, engineering company, but over the years, we have really developed into a technology company that transforms everyday lives, so that human or personal perspective has been missing for a long time,” says Stacey Gromlich, director-audience engagement and global events at Siemens.

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Prestige Events Magazine

DECEMBER 14, 2023

Julia Green, Sales and Commercial Manager at Center Parcs Conferences and Events With hybrid working here to stay for many, there has been less of an emphasis in recent years on the festive season, and that extends to hosting a traditional ‘Christmas work party’.

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MeetingsNet

SEPTEMBER 22, 2023

With autumn being a prime time for meetings, conventions, and events in Las Vegas, a strike could affect the hotel service provided to attendees—including more than 10,000 members of the meetings and events industry arriving for IMEX America, happening from October 15 to 18 at Mandalay Bay, an MGM property.

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Event Marketer

JULY 11, 2022

To support the release of its first fully all-electric vehicle, the LYRIQ, later this year, Cadillac is building a story around the future of luxury with an immersive experiential installation traveling to iconic sporting properties and industry events. Event Marketer: W alk us through the concept of The ELECTRIQ Theater.

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Event Industry News

AUGUST 3, 2021

As the EV industry continues to set its foundation into the Indian automotive ecosystem, the E-Mobility India Forum powered by NGV India Summit will bring ‘who’s who’ of the industry under one roof on 7th October 2021 at Le Meridien, New Delhi.

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Event Industry News

SEPTEMBER 1, 2020

The safe running of numerous face-to-face events across key verticals in the wake of Covid-19 has been heralded as a positive indicator for a wider recovery in the global events industry whilst also clearly demonstrating the capacity for live business events to be run in a safe and compliant way.

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Event Industry News

NOVEMBER 11, 2021

Rede2, a solutions-led event agency that delivers extraordinary incentive programmes with real results, has announced a merger with Destin8, an event agency who design and deliver powerful performance improvement programmes virtually, physically and digitally.

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Automotive Retail Sustainability Events 57

Ins'Tent

APRIL 4, 2022

After two years of dreadful virtual business meetings and events, we can finally resume normalcy and attend face-to-face events. Automotive . Besides 4 floors filled with innovative displays, you are sure to find automotive companies from around the world bringing the latest automotive trends and innovations. .

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Event Industry News

JUNE 10, 2021

Farnborough International is spreading its wings into the automotive sector, with plans to acquire Innovation and Technology in Transport – ITT Hub from Binswood Media. Ownership of the event will be transferred to Farnborough International the day after this year’s show, with Mark Griffin remaining part of the team as the expert head.

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Attendease

FEBRUARY 28, 2022

Manufacturing and supply chain delays remain a challenge for many industries, including automotive, fashion, and electronics. This often involves communicating with retail partners, event planning, and scheduling product availability dates long before the launch. Don’t forget product-specific or event hashtags to help you go viral!

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Prestige Events Magazine

OCTOBER 2, 2023

DRPG, the global creative communications group hosted its annual thought leadership event ‘BigTalk’ on Thursday 28th September with over 150 of its top clients invited to the 4.2 The tailored list of subjects was consciously applied back to marketing, events and communications. acre studio complex in Hartlebury, Worcestershire.

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Event Marketer

OCTOBER 24, 2023

Adding support to Pacsun’s pop-up efforts were execs on-site for the event, including ceo Brie Olson and the brand’s vp of men’s merchandising and global partnerships, creative director and associate director of brand marketing, along with several influencers who donned the merch throughout the weekend. Grand Prix fan contest.

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Event Marketer

DECEMBER 21, 2023

We wanted our event to have that same sort of access.” We wanted our event to have that same sort of access.” For its launch event, Pandora required a glamorous venue that matched the Lab-Grown Diamond Collection’s “new take on modern elegance,” and a parking lot turned out to be an unexpected choice with some logistical challenges.

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Automotive Fashion Marketing Event Marketing 126

Prestige Events Magazine

JANUARY 9, 2024

18% growth in revenue 42% increase in workforce Acquisition of On Event Production Co Gold in the Rising Star category at EVCOM Awards Launch of Strata Insights event series Strata has gone from strength to strength in 2023 with a further 18% growth in revenue and investment in people and developing new offerings.

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