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Toronto, More than a Meeting Place

MPI

Find yourself surrounded by towering skyscrapers, artistic alleyways and stunning venues that contribute to the charm of the city, making it an ideal destination for meetings and conferences. Toronto welcomes you to meet in a city where different perspectives are not only celebrated but remixed.

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Toronto is a city of remixed visions, values, and creation.

Smart Meetings

Plan with confidence Toronto is more than a meeting place Toronto is North America’s fourth most populous city, making it Canada’s largest and most visited destination. The center is recognized as top-of-class by meeting and event organizers around the world and has hosted over 21,000 events during its four-decade history.

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Toronto Is a City of Remixed Visions, Values and Creation

Smart Meetings

Plan with confidence Toronto Is More Than a Meeting Place Toronto is North America’s fourth most populous city, making it Canada’s largest and most visited destination. The center is recognized as top-of-class by meeting and event organizers around the world and has hosted over 21,000 events during its four-decade history.

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How Much Should You Spend on Marketing Your Meeting?

PCMA Convene

According to Convene ’s most recent Meetings Market Survey , on average, 6 percent of a meeting’s direct expenses fall in the marketing/promotion category. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing.

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How Much Should You Spend on Marketing Your Meeting?

PCMA Convene

According to Convene ’s most recent Meetings Market Survey , on average, 6 percent of a meeting’s direct expenses fall in the marketing/promotion category. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing.

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More Marketing Isn’t the Answer

Velvet Chainsaw

A strategic look at your marketing spend, as well as what you spend on your attendee experience, can be telling. According to Convene ’s most recent Meetings Market Survey , on average 6 percent of a meeting’s direct expenses fall in the marketing/promotion category.