Velvet Chainsaw

JUNE 28, 2016

Solving an existing problem is a priority, but attendees are likely more inclined to move that needle in a conference/networking peer experience. Expositions in many industries should consider shifting from the traditional trade show to more of a solutions destination. And to actually close a sale on site?

Trade Shows 271

Trade Shows Conference Networking Conference Education 271

Velvet Chainsaw

NOVEMBER 6, 2019

One of my biggest pet peeves is the way some conferences approach first-time attendees. Being intentional and having a plan for how you welcome someone who is experiencing your conference for the first time is not only the right thing to do, it’s also a smart attendee acquisition strategy.

Conference 392

Conference Education Attendance Marketing Conference Networking 392

Velvet Chainsaw

FEBRUARY 2, 2018

We’re lonely. And not just a little lonely. We’re experiencing a global epidemic level of loneliness. Last week, the U.K. appointed Tracey Crouch as the Minister of Loneliness after the British parliament released a five year study on loneliness that found more than 9 million people in the country reported they often or always feel lonely.

Hospitality 362

Hospitality Social Media Conference Meetings 362