Data-driven Tips for Using Email Marketing to Promote Events
Endless Events
FEBRUARY 21, 2018
As you know, Adidas has a men’s collection and a women’s collection of shoes and apparel. Adidas is a great example who uses segmentation to send automated messages to the right audience. When Adidas releases a new collection, they use lists segmented by gender to send only the men’s collection to males and the women’s collections to females.
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