Gallus Events

Exhibition fundamentals and how to create the right type of exhibition

Gallus Events

In this post I will cover the exhibition fundamentals that should underpin every exhibition. . I recently wrote a post for Exhibition News in which I said that adding an exhibition to a conference can add value AND increase profit.

2018 207

The Edinburgh Festival how large events must consider the locals

Gallus Events

There are many different things you are taught as an event organiser, but one ever present is that “big is beautiful” There’s scarcely an events organiser who doesn’t want their small event to grow to epic proportions.

2018 163

How to reduce event risk my top ten tips

Gallus Events

I’ve been managing events for over twenty years. I’ve seen my fair share of risky events taken to market and in this post I want to share some of my tips to reduce the risks of your next event. .

2018 157

The stressful job of an event professional

Gallus Events

I was asked my GEVME a great event marketing and management platform to contribute to an article about relieving stress before an event. The advice from the experienced planners is very useful in removing pre event stress from the stressful job of an event professional.

2018 216

A Practical Guide to Measuring Event Success

Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model.

The perfect speaker briefing

Gallus Events

There is a direct correlation between how well a speaker is briefed and how good the conference will be. The better the briefing the better the content. And therefore the better the conference. So how do you design the perfect speaker briefing? How are you briefing your speakers.

3 brilliant design sites for events

Gallus Events

An essential skill for an event manager is to have a keen eye for design. I’ve listed my favourite design sites for event managers. They are brilliant for creating flyers, posters, social media updates and even videos! And so much more.

2018 157

How to run a short notice event

Gallus Events

Probably every event manager has been asked to run an event with much less lead in time than they would ideally like. Running a short notice event is just one of the many scenarios we event professionals have to cope with.

2018 141

How to quickly calculate the right event contingency

Gallus Events

Every event comes with an element of risk and some events are of course riskier than others. So how do you ensure that you have the right event contingency in your event budget? This simple process will go along way to ensuring you have accounted for the right level of risk.

2018 141

Attracting millennials and gen-z to your event

Gallus Events

The Open Championship, Golf’s flagship event in Europe has transformed itself over the last few years as it tries interacting and attracting millennials and gen-z. I visited The Open in 2011 at Royal St George’s Golf Club in Sandwich.

2018 149

Scotland’s first-ever homeless hackathon

Gallus Events

Press Release. Glasgow to host Scotland’s first-ever “Homeless Hackathon”. A major homeless hackathon will take place in Glasgow across the weekend of 13 th – 15 th April, designed to find practical ways of tackling the homeless situation in Scotland’s major cities.

2018 189

Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

What I learned from organizing my first hackaton

Gallus Events

The Homeless Hackathon in Glasgow took place on the weekend (as Hackathons tend to do) of the 13/15 April at the brilliant Citizen M hotel. I organised the event from start to finish and it’s been added to the ever growing list of over 700 events that I can put my name next to.

2018 168

Benchmarking Association Events

Gallus Events

I had a brilliant day at the Event Strategy Conference in London on the 16th July. It was great to see almost sixty association event professionals taking the time out of their busy schedule to think strategically about their events and about benchmarking association events.

2018 141

Five Easy Ways To Freshen Up Your Annual Conference

Gallus Events

2018 172

Crowdfunding an event a great option for any event planner

Gallus Events

A couple of weeks ago we started crowdfunding an event for the first ever time. The event will be (should it reach its funding level of course) a Virtual Summit for Europe’s largest blog for PAs: Practically Perfect PA.

2017 214

crowdfunding an event – a case study

Gallus Events

In June 2017 we managed to successfully crowdfund a business to business event. In this post I want to cover, the reasons we recommended this approach to our client and why crowdfunding an event may not be for everyone. I also want to look at in detail, exactly how to crowdfund an event.

2017 207

How organisations can make the most of a hackathon

Gallus Events

It’s been almost two months since we organised the Homeless Hackathon in Glasgow. A Hackathon is a wonderful event format and it allows the organiser to really try to achieve something at the event. It’s less talking and more doing.

2018 141

Homeless Hackathon Glasgow

Gallus Events

In November, we will run a “Homeless Hackathon” in Glasgow.

networking at conferences structuring connections

Gallus Events

Networking at conferences is always one of the top three reasons that attendees give for attending a conference. So, if it’s so important for our attendees, I think that we event planners should do a wee bit more to structure that networking; to make sure that good connections happen.

How to add an exhibition to a conference

Gallus Events

Throughout my events career (now spanning 20 years) the biggest financial successes I’ve had have been when helping clients to add an exhibition to an established conference. How to add an exhibition to a conference.

2018 141

Work trials in the hospitality industry

Gallus Events

In the last few weeks three incidents have taken place within the events and hospitality industry in Scotland, which have highlighted a few of our less than fair working practices.

Exhibitions and how to stand out

Gallus Events

Excite don’t just exhibit. I attended IBTM in Barcelona last year (as I always do as it’s my local show) and it looked very much like it always does.

2018 141

How to make the most of a unique venue

Gallus Events

Making the most of a unique venue. There are few things that annoy me more than boring venues. We have all been to – and no doubt hosted – events in boring venues. You know the ones; dark, dreary and devoid of atmosphere. But things are changing.

Venues 181

Familiarisation trip how to prepare

Gallus Events

Familiarisation trips are stock and trade for an event organiser. They are kind of a busman’s holiday and every event organiser should go on at least one fan trip (if at all possible) a year. I’ve been lucky enough to be on several familiarisation trips over the years.

2017 189

Presidents Club an event industry response

Gallus Events

It’s not often that an an event, attended by a few hundred people, makes it into the the list of the biggest stories of the week. However, this week one of the top stories surrounded the Presidents Club Dinner as detailed by the FT , which was held at the Dorchester Hotel on the 18th January.

2018 152

17 things I learned running an online event

Gallus Events

In 2017, despite having organised events for almost twenty years, I ran my first completely online event. We had over 500 paying attendees over an eight hour event. Here’s what I learned. 17 things I learned running my first live online event.

2017 161

How to make an empty conference room look full

Gallus Events

There is a common problem for many conference organisers: the “disappearing delegate” I covered the more traditional ways an event planner can look at to reduce the number of attendees who disappear towards the end of the day in a previous post.

How to use data to sell event tickets

Gallus Events

Data is the hottest topic in events this year. With the introduction of the General Data Protection Regulation in the European Union changing the way we collect and use our data, event managers have to be data savvy like never before.

2018 141

Finding a creative venue and what to look for

Gallus Events

Clients often ask me, what should they look for in a venue that will support a creative conference? Where possible I do my best to recommend a venue, and explain why I like it, but unfortunately even in our busy cities the number of ‘understanding’ venues are too few.

Venues 184

Homeless Events That End Homelessness

Gallus Events

It can become easy to be detached from the good in life.

2018 141

Supporting conference speakers

Gallus Events

I took to the stage as part of the content, curated by Julius Solaris and his team at Event Manager Blog at IBTM in Barcelona, in December. Julius had spoken for me before, so it was great to be able to return the favour. I actually spoke twice! So I think it’s back to Julius to do me a turn?

conference moderation when to use a professional

Gallus Events

One of the earliest conversations I had with the Director General, at one of the associations where I worked, was to “advise” him that he should never again, chair one of our conferences. You can imagine how this went down! Especially as I’d only been working there a few weeks.

Organising events in Dresden

Gallus Events

We loved our familiarisation trip to Dresden. It is a great city. Here’s a short summary of what we took away from the trip, and why we would have no problem recommending Dresden as a modern, vibrant city for organising events.

Skills needed for organising an event

Gallus Events

Being an event planner / event organiser is one of the most dynamic jobs in the world, as well as one of the toughest. For the last few years I’ve looked at the role of the event organiser to try to keep up with how much it has changed.

2017 175

Contracting Conference Speakers

Gallus Events

By my rough estimation I’ve organised over 500 learning events. Those events have ranged from half day seminars to three day conferences. So perhaps, on average, let’s say half a dozen speakers at each event. That makes roughly 3000 speakers.

Conference delegates leaving early?

Gallus Events

No one likes to see a half empty room at any point during an event. It makes no difference that the room has been full for most of the day; it’s still a pain to see empty seats and even empty rows at the end of an event.

No one pays for online events right?

Gallus Events

We have been running a successful – in fact sell out – annual conference for a client for three years. During the whole time they have been keen for us to run online events. But we have been cautioning them. It’s SO hard to make money from online events, everyone knows that.

How to chair a conference

Gallus Events

Making sure you get the most from your conference chair. I always try to get out and about in November and this year I am speaking at Association Congress in London on the 17th November and I have two appearances during IBTM World in Barcelona at the end of November. So mission accomplished there!

AI to help speaker presentations

Gallus Events

As an event organiser, it’s not every day that you receive an email talking about Artificial Intelligence. I am sure that this will change over the coming years, but for the moment, AI and events? Tell me more! “Have you ever wished someone would just make your presentation for you?

Creative Event Ideas

Gallus Events

Here’s some more information, background and links to the second of the two sessions I delivered at IBTM in December. Creative Event Ideas. This one was entitled 15 Creative Ideas. Here’s a link to the twenty minutes Pecha Kucha session and below is the accompanying slides.

Going Vegetarian at Events

Gallus Events

One of my favourite columnists is the environmentalist George Monibot. He’s a rather opinionated fella (kind of helpful if you are going to write your opinions I guess) and I was particularly struck by one of his articles a few months back.

2016 207

Meeting Room WIN!

Gallus Events

A few months ago I posted a view from a hotel bedroom and compared it to the view from a main meeting room in the same hotel. The bedroom view was brilliant, the meeting room view was terrible. Not uncommon is it?