EventTechBrief

Twin Event Technology Events Reflect Strength of The Market

EventTechBrief

By Michelle Bruno. Event Tech Brief is proud to be a media sponsor for Event Tech Live (November 6-7) and the Event Technology Awards (November 6) in 2019. Exhibition and Conference. Event Tech Live, scheduled for The Old Truman Brewery in London, UK, showcases technologies from over 100 exhibitors. The conference program features speakers and topics from a broad spectrum of industry segments, including corporate events, exhibitions, concerts, festivals, and sporting events.

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Chatbot-First Event Management Software for Time- and IT-Starved Conference Organizers

EventTechBrief

By Michelle Bruno. Event management software (EMS), which automates the tasks associated with planning a conference, has been available for at least a quarter century. In the beginning, developers focused on core logistical tasks, such as agenda building, project management, speaker and content management and (for meetings with a trade show component) floorplan and booth sales. That’s changed. As the competition became more formidable, many EMS developers added new platform features.

2019 152

Organically Grown Event Tech Live Challenged The Critics and Won

EventTechBrief

By Allie Gardner. A little more than six years ago, Adam Parry, a self-proclaimed “tech guy,” noticed a void in his industry. While technology was completely transforming other industries in the UK, the events industry seemed mostly to be living in the dark ages. Recognizing that event technology could be a new area of exploration for Event Industry News, Parry’s online magazine, he began writing articles on the subject.

Event Analytics Metrics You Should be Measuring

EventTechBrief

This sponsored post is the result of a collaboration between Attendease and the Event Tech Brief editorial team. It has been written according to the same editorial guidelines that govern all Event Tech Brief articles. Your event analytics metrics can provide you with insightful data at every step of the event-planning process. The data can be used to analyze the effectiveness of your event-planning process, your marketing strategy and execution, as well as the overall event value.

2018 171

A Practical Guide to Measuring Event Success

Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model.

Distributing Influence to Build Attendance

EventTechBrief

By Kristin Veach. Rachel Stephan, senior event marketing strategist at sensov/ event marketing, has spent the last 17 years helping event professionals and associations promote their conferences and congresses. One of the most effective event promotion strategies she’s found has been using influencers to spread the word within their networks.

2018 151

Event Data, A Love Story

EventTechBrief

By Michelle Bruno. The romance that event organizers have with data is entering the third phase. Phase one involved collecting the data. Phase two addressed organizing the data. It’s now time for acting on the data. As with the first two stages of the love story, the attraction developed before the realities of the mission became clear. And so it is at this last phase. Organizers want desperately to recoup their data investments. The way to do it is just now becoming clear.

2018 156

Event Technology Awards 2019 Submissions Portal is Open

EventTechBrief

Event Tech Brief is a proud media sponsor of A.M.P. Events Limited’s Event Tech Live 2019 scheduled for November 6-7 at The Old Truman Brewery in London. The entry submission portal for The Event Technology Awards , produced in conjunction with Event Tech Live, is open. The deadline for submissions is midnight, May 31, 2019. The portal is powered by Evessio.

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Smart Badges: Ready-To-Wear Networking

EventTechBrief

By Michelle Bruno. Placing event attendees in a room with instructions to “network” is an inefficient way to produce meaningful interactions. Most people at conferences aren’t accomplished networkers. Even the pros still have to go through awkward introductions and questions only to discover that a conversation leads nowhere.

2018 140

Integration Is The New Secret Sauce For Event Organizers

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2016 189

Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

How To Monetize The Attendee Experience

EventTechBrief

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2016 186

A Free App For Online Communities, Offline Events, Or Your Next Side Hustle

EventTechBrief

By Allie Gardner and Michelle Bruno. In most medium- to large-sized organizations, online community management, and offline event coordination are two separate responsibilities. Both jobs can be automated through different applications—community management software and event mobile apps, respectively—or as part of a single, multi-purpose platform.

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How To Measure The Value Of A Handshake

EventTechBrief

By Michelle Bruno. The most valuable and distinctive attribute of live events is the opportunity to meet with customers and prospects in person. If the buyer is standing in front of the seller, there’s no need for expensive market research or clever marketing campaigns to determine what the prospective customer wants and when he wants it. A salesperson can just ask him. But orchestrating and leveraging the face-to-face meeting has been a painful process to automate.

2017 136

Event Project Management Power For The People

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2016 151

Vote For The Event Technology Awards' People's Choice Award 2018

EventTechBrief

People’s Choice Awards are an important part of the professional recognition landscape. They give the customers and followers of innovative companies an opportunity to recognize the firms from which they or their events have benefited through products, ideas, information, or partnership.

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Process Efficiency As A Value Proposition Leaves Business On The Table For Event Tech Companies

EventTechBrief

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2017 130

Can AI Get Us Closer To A Truly Personalized Attendee Experience?

EventTechBrief

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2017 130

Pokémon Go Experiences For Events. No Waiting.

EventTechBrief

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2016 141

The Rise Of The Social Machines

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2016 130

The Rise Of The Social Machines

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2016 130

Humans, Machines And The Hard Work of Relationship-Building

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2016 130

Event Chat Bots Will Have You At Hello

EventTechBrief

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2016 130

Event Chat Bots Will Have You At Hello

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2016 130

How Freeman Is Opting Into Digital And Data

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2016 130

The Daddy of Event-Mobile Apps And The Power Of Pizza

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2016 130

The Daddy of Event-Mobile Apps And The Power Of Pizza

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2016 130

Six Degrees Of Kevin Bacon On Steroids

EventTechBrief

By Michelle Bruno. Brandon Klein believes that meetings and conferences aren’t nearly as productive as they could be. Organizers bring people together—widely considered to be a powerful way to deliver education and provide in-person networking opportunities—but after that, they drop the ball. Education is primarily a “sit and get” proposition, he says.

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Presdo Match Added A Business Card Exchange Feature, So What?

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2016 130

Presdo Match Added A Business Card Exchange Feature, So What?

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2016 130

The Jack-Of-All-Trades Entrepreneur Who Wants To Tame Event Technology

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2016 130

The Jack-Of-All-Trades Entrepreneur Who Wants To Tame Event Technology

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2016 130

The Wanna-Be Event App Developed By Hackers On A Bus

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2016 130

Fixing The Broken Backend of Music Touring

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2016 130

Why You Want A Mobile LED Screen At Your Next Outdoor Event

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2017 100

Humans, Machines And The Hard Work of Relationship-Building

EventTechBrief

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2016 100

Event-Project Management Power For The People

EventTechBrief

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2016 100

How Freeman Is Opting Into Digital And Data

EventTechBrief

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2016 100

From The Cold to The Fold: One Way Corporate Event Marketers Can Earn The CMO's Respect

EventTechBrief

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2016 100

From The Cold to The Fold: One Way Corporate Event Marketers Can Earn The CMO's Respect

EventTechBrief

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2016 100