As the world celebrated Earth Day yesterday, JLL, a JL-Group company and a leading name in the technical production industry, reaffirmed its dedication to genuine sustainability, actioning transparency surrounding their current and future commitments. The audio-visual industry, while integral to modern communication and entertainment, often comes with a hefty environmental cost. Recognising this, JLL is taking concrete steps to minimise its ecological footprint and pave the way for a greener future.
“We believe that sustainability is not just a buzzword; it’s a fundamental principle that guides our actions,” says Phil McMichael, Commercial Director at JL-Group. Phil has led the JLL team through learning about sustainability and has actioned honouring ESSA, Isla, and Albert pledges.
JLL has enacted a strategy they term Sustainable Inventory Management, with a primary emphasis on sourcing equipment, materials and components from suppliers committed to sustainability. This strategy centres on establishing an inventory of sustainable lighting, video panels, TV/computer screens, and audio systems, alongside highly efficient video projectors, media servers, switchers, and scalers. Moreover, they have successfully transitioned from single-use wooden sets to reusable and recyclable aluminium framing systems. This strategic shift has resulted in an impressive 90% LED lighting inventory, a milestone they aim to surpass.
The business drove further down the road of sustainability upon discovering transportation as one of the audio-visual industry’s most significant environmental impacts. In response, JLL took decisive action in 2022 by establishing a dedicated logistics company with a mission to efficiently transport their equipment to site by minimising wasted loads, thus reducing their carbon footprint and emissions.
Recognising the importance of location in sustainability efforts, JLL emphasises the eco-friendliness of its current premises, powered by 100% renewable energy sources such as solar panels and LED lighting, significantly reducing energy consumption compared to their older premises.
“Looking ahead, we are dedicated to establishing ambitious objectives and implementing inventive solutions to further augment our environmental performance,” says Christian Merefield, Client Services Director at JL-Group. Key goals for JLL include achieving carbon neutrality and offsetting unavoidable emissions wherever possible across its operations, embracing the circular economy, and continuing to focus on equipment that exhibits longevity, repairability, and recyclability, thereby minimising waste generation and promoting resource efficiency. Merefield adds, “We will continue to raise awareness about sustainability to our employees, partners, and clients, to hopefully inspire collective action!”
Author: Adam Parry
Adam is the co-founder and editor of www.eventindustrynews.com Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.
