Skift Take
With more than three decades of experience at MGM Resorts International, Timothy Glanzer, CMP, ventured on his own and created Elevated Meeting Solutions, a full-service event management company. The experience he garnered in the world of resorts helps him as an entrepreneur.
A former banker, Timothy Glanzer, CMP, found he was more suited for the world of hospitality. For three decades, he worked in various MGM Resorts International properties in Las Vegas. Entrepreneurship was a dream and he finally took the leap and created Elevated Meeting Solutions.
A full-service meetings and events company, Elevated helps with sourcing and planning gatherings for as few as 25 to around 180,000 who gather in Las Vegas for CES, the world’s largest tech event.
Las Vegas as an Events Destination
Based in Las Vegas, Glanzer has watched the city grow into a sports and entertainment capital. All eyes were on Las Vegas in February when Allegiant Stadium became the main stage for Super Bowl LVIII. This was the first time the city ever hosted the Super Bowl. This was a few months after the city’s inaugural Formula 1.
Glanzer and his team produced an experience for 650 VIPs during F1 last year in Las Vegas. “We had over 20 offsite events we had to move around the city, and all the traffic and road closures. Our team crushed it. They were 20-hour days. I’m not exaggerating, it was five brutal days,” says Glanzer.
The Importance of Engagement
“You can’t exceed expectations if you don’t know what they are,” says Glanzer. “So the first thing is understanding the expectations of the attendee.”
He points out that an event doesn’t start when the door opens at the venue. Engagement and pre-event communications are vital.
“When people arrive they should already have a sense of who’s going to be there and the things they can do,” he says.
Wellness a Must-Have
Self-care is not something Glanzer takes for granted. Wellness must be a priority, not a side conversation, he says. His company has created the Elevated Wellness platform which is a 360-degree immersion of the senses designed to provide a healthy meeting environment.
Glanzer Leads by Example
When Glanzer brings on a new team member, he stresses the three Vs — your voice, vision, and value. “There’s no greater asset than your team and you really have to put in the effort and it takes time and you have to prioritize your time around them,” he says.
Being Accountable
Glanzer has both a personal and professional advisory board from all walks of life. He reaches out to his professional advisory board all the time on any type of decision regarding Elevated. Another advisory board helps him in his personal life.
“I have these people who have been there, they’ve done that. They have the results that they can share.”
Glanzer has a long tenure of involvement in the meetings and events community where he has been a CMP since 2000. He currently sits on the EIC CMP Governance Committee as Past Chair, is part of the SITE Mountain West Chapter Events Committee, and is active in the UNLV Hotel School Mentor program.
