Event Marketer
JANUARY 24, 2022
Sustainable containers that maintain food temperature and quality during travel are among 2022 trends. What’s cooking at the best events this year? The National Restaurant Association has released its “ What’s Hot: 2022 Culinary Forecast ,” which reveals that the F&B industry is choosing to reset in 2022.
Nunify
JANUARY 4, 2022
Event Industry Trends. By 2028 global virtual event market could reach $500+ billion ( Global news wir e, 2021). 63% marketing leaders say they plan to conduct “the same number or more” virtual events in 2022. 99% companies consider webinars critical to their marketing plan ( Statista , 2022).
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Event Marketer
FEBRUARY 15, 2022
Among brands embracing the micro-event trend of 2022 is Subaru, which has reimagined its WinterFest platform as a music and mountain lifestyle adventure tour featuring small, curated and high-touch experiences under the umbrella of its large presence at eight resorts across the country. 11-13, and will wrap in Bend, OR, at Mt.
Event Marketer
JUNE 29, 2021
The Sweets & Snacks Expo—a gathering that draws the biggest brands in candy, chocolate and snack foods sold at major retailers—made a sweet return as the first post-pandemic food show, taking place June 23-25 at the Indiana Convention Center in Indianapolis. The Sweets & Snacks Expo will return to Chicago in 2022 and 2023.
Endless Events
NOVEMBER 15, 2022
More than simply stretching our pre-existing 2022 budgets thin might be required in this climate. The Annual ICE Report estimates that event-related costs will increase by 83%. It’s also a sign of a returned confidence in event planning. Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020.
Event Marketer
SEPTEMBER 11, 2023
Coke’s roots in music run deep, from countless festival sponsorships and partnerships with legendary artists through the years, to the Coke Studio global music platform launched in 2022. Over the summer, the beverage giant added another notch to its belt: The Coca-Cola Sips & Sounds Summer Festival, Amplified by Coke Studio.
Event Marketer
FEBRUARY 13, 2023
And savvy marketers are carving out time and space within their events and activations to ensure that those riding the alcohol-free wagon feel comfortable, welcome and seen. Naturally, non-alcoholic brewers and zero-proof beverage makers, who create complex drinks that mimic cocktails without the alcohol, are leading the charge.
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