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Introducing the 2021 Event Planning Playbook

Event Farm

As pandemic conditions continue to change, do you feel that you must wade through wave after wave of information to seek answers and solutions to plan safe live events? Ryan Costello, co-founder of Event Farm, unveiled and walked us through the Playbook during the third event in our series on Pandemic Compliance and Safety at Live Events.

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Global Event Planning: How It Differs From Your Run of the Mill Event

SpotMe Blog

One of the trends to emerge from the COVID-19 pandemic is the increased popularity and prevalence of global events. Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. What Are the Benefits of a Global Event? Increased attendance.

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B2B marketers are putting their faith in sponsored virtual events in 2021: GDS research

Event Industry News

Sponsored virtual events are now the second most popular lead generation tactic for B2B marketers 73% of B2B marketing professionals cite virtual events as highly effective 79% of marketers plan to sponsor six or more virtual events in 2021 Access the report “The State of Marketing Acceleration”.

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Podcast: The ins and outs of global events recovery

Event Industry News

James C Morris joined full-service event and experiential marketing agency Impact XM, where he is now VP client service, at the beginning of 2018 – bringing nearly 12 years of industry experience at Atlantic Exhibits with him. Have things bounced back as predicted and what the driving factors are if so.

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Live from Chicago: Inside the 19th Annual Experiential Marketing Summit

Event Marketer

These were among the key themes that emerged during the 19 th annual Experiential Marketing Summit, Oct. The show opened with a fireside chat between Soo Young Kim, head of global programs and experiences at YouTube, and Jessica Heasley, group editor and publisher at Event Marketer. Alex Sapiz, VP-Global Events, Cisco.

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The time is now: Why there is no better time than now to go on sale for 2021

Event Industry News

Thanks to pent-up demand, decreased competition and the roll-out of coronavirus vaccines, Festicket and Event Genius Marketing Director Luis Sousa explains why there is no better time than now to go on sale for 2021. 2020 has been a turbulent year to say the least for the events industry. It’ll be worth the wait!

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Globex update: Global exhibitions market to contract by c.70% in 2020

Event Industry News

The global exhibitions market is set to contract by c.70% This forecast is the only analysis that measures the direct impact of Covid-19 on the global exhibitions organising market. AMR’s methodology has focused on three factors – event cancellations, event postponements and the contraction of events.

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