CadmiumCD

DECEMBER 29, 2020

We put a page together that makes it easy to review all the pieces of your event puzzle for your 2021 conferences and trade shows. We got in the habit of doing weekly webinars in 2020 (sometimes more), and there’s no end in sight. We’ve put more resources together for planning events in 2020 than we ever have before.

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Event Leadership Institute

DECEMBER 16, 2019

Of all the elements of a trade show strategy, booth design can be the most challenging. Booths are a marketing form factor, so the copy and graphics have to be on message. And the booth has to deliver qualified leads, so it needs to execute on the marketing and sales strategy of the company. Course Domains: I: Marketing.

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EventMB

OCTOBER 24, 2019

Lead retrieval is a major focus of exhibitors and marketers when attending trade shows and conventions. In fact, 68% of B2B marketers find that events are the most valuable source of top-of-the-funnel leads. The post Lead Retrieval Just Got Better: 5 Trends to Watch in 2020 by Socio appeared first on [link].

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Event Industry News

OCTOBER 21, 2020

Team Hubilo is more than elated to announce their entry in the Event Tech Awards 2020 got shortlisted. Hubilo today, is a universal customizable platform for events of all types, including conferences, seminars, exhibitions, virtual trade shows and corporate off-sites. For a free demo and more, visit [link].

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PCMA Convene

MAY 28, 2021

We had representation from sales, marketing, conference, and other critical staffers who understood the different specifications within the business,” Grant said in the SISO/UFI case study. “We We crafted our plans relative to the pre-show, on-site, post-show experiences.

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Event Industry News

JUNE 19, 2019

The event will take place from 6 th -8 th April 2020 in Singapore at the Marina Bay Sands Expo & Convention Centre and joins IBTM’s existing portfolio which includes IBTM World in Barcelona; IBTM Americas in Mexico City; IBTM China in Beijing; IBTM Arabia in the UAE and IBTM Africa in Cape Town.

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Event Industry News

JANUARY 13, 2023

The Peterborough-based independent fish and chip shop supplier, Friars Pride, has announced that its catering supplier trade exhibition, FRY I.T, will be returning to the East of England Arena and Events Centre for the first time since 2020, on March 5, 2023.

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

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Event Industry News

AUGUST 3, 2021

Following on from the resumption of international tourism to the city in July 2020, Dubai welcomed international business events from October 2020 and immediately saw a healthy pipeline of conferences and exhibitions taking place across the city.

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Bizzabo

FEBRUARY 7, 2020

We encourage every event planner to mark their calendars for the following 35 events and conferences in 2020. AIME is the leading trade event for the meetings and events industry in the Asia Pacific region. The 2020 gathering will feature top speakers and networking opportunities. International Confex 2020. IBTM America.

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Endless Events

JANUARY 20, 2020

We’re starting off the week with the topic of gadgets and tech in 2020! So, last week we covered a specific event that happened during the Consumer Electronics Show – CES. And there is no better place to discuss gadgets and tech in 2020 than in the Event Tech Podcast. Cool Gadgets And Tech. Lenovo Making Headlines.

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Event Industry News

AUGUST 20, 2020

One of the leading venues in the re-opening of the events industry, the Business Design Centre has announced it will be hosting The Exhibition Marketers Masterclass, a brand-new, one day training course dedicated to the exhibition industry, it has been announced. Tickets cannot be purchased for the Exhibition Marketer’s Masterclass.

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Event Industry News

APRIL 29, 2021

Guangdong’s annual F&B revenue exceeded 430 billion yuan in 2020 and it’s the most populous metropolitan area in mainland China with over 400 million people within 90 minutes from Guangzhou. As the third largest city in China (after Shanghai and Beijing), Guangzhou has an established premium international trade environment.

Hospitality 62

Hospitality Food and Beverage Trade Shows Marketing 62

PCMA Convene

MARCH 17, 2021

If 2020 has shown us anything it is that the world was not ready for such an abrupt transition toward digital, yet as we take bigger steps each day, digital is seeping into our way of life. I’m currently the marketing project specialist for APITech. In 2020 when everything went sideways, we had to pivot on a dime.

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Event Industry News

FEBRUARY 19, 2020

After something that handles registration, check-in, marketing and attendee engagement, all in one hit? Our market-leading platform allows you to create better experiences, drive more revenue and audience satisfaction, while saving precious time in the running of your events. At EventsCase , we don’t deal in gimmicks.

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PCMA Convene

JANUARY 6, 2020

The editors of Convene looked back over 2019, asking this question: What’s one meeting and event trend on my radar in 2020? Decisions like Shoptalk’s plan to feature an all-female speaker lineup in 2020 , before shifting to 50/50 male-female speaker parity in 2021, are not without controversy. Personalized Marketing.

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Eventmobi

FEBRUARY 18, 2021

2020 helped to accelerate the rapid development of enhanced virtual event technology, and adoption rates have never been higher. Their marketing needs depend on the kind of demand generation that will ultimately lead to conversions. And event organizers need to show that they can deliver.

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PCMA Convene

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Only one in 10 plan to cut back on the number of physical events they will hold.

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InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. At most events such as trade shows, conferences, and conventions, people are looking for more than an advertisement. InCharged combines technological innovations with marketing trends to assist with clients’ campaigns.

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Bizzabo

NOVEMBER 23, 2020

Everything you need to know about hosting high-quality virtual events in 2020 and 2021. Virtual events have exploded in popularity due to the circumstances of 2020 — and we don't see this trend changing anytime soon. In May 2020, we hosted our first-ever virtual summit, (Almost) IN-PERSON.

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PCMA Convene

FEBRUARY 2, 2021

“There are some events that do not translate well into a digital environment,” said Jacquelyn Wells, senior vice president of public relations and marketing firm mdg, which specializes in live and digital events. Those kind of events — the old-school trade shows — haven’t found their footing in the virtual space. Warwick Davies.

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PCMA Convene

AUGUST 9, 2020

On May 7, The Toy Association announced Toy Fair Everywhere, a series of three digital market weeks to start in July, in a video message from Steve Pasierb, president and CEO of the association. Due to COVID-19, we found ourselves in the position to bring that digital offering forward now.”.

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Event Marketer

JULY 5, 2021

Following a year marked by constant chaos and disruption, the experiential marketing industry came back strong in 2021. We’re talking, of course, about the 19th annual Experiential Marketing Summit. And so the delivery method was just as important to show that we were actually staying ahead of the game.”. DIGITAL DWELL TIME.

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PCMA Convene

DECEMBER 30, 2019

The editors of Convene looked back over 2019, asking this question: What’s one meeting and event trend on my radar in 2020? Decisions like Shoptalk’s plan to feature an all-female speaker lineup in 2020 , before shifting to 50/50 male-female speaker parity in 2021, are not without controversy. Personalized Marketing.

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Maritz Global Events

JANUARY 1, 2020

A recent Forrester report caught our eye, as it touched on several business trends that will also impact the event strategists and the industry: PREDICTIONS 2020: On the Precipice of Far-Reaching Change. Shifting Our Gaze to 2020. In 2020, values alignment looks to rank higher as a decision-to-attend filter.

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Social Tables

JANUARY 27, 2021

While Cvent was unable to meet in-person in 2020, they’re bringing attendees back to Vegas in 2021 at the all-new Caesars Forum. ” From Marketing Strategists with 3M and 7-Eleven Sponsorship Managers to Bacardi CMOs and Capital One Directors, the list of past EMS attendees is a lengthy — and impressive — one.

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Event Industry News

JULY 2, 2021

RockIt Events won an Eventex Silver Award for Best Online Conference for their management of Aruba’s Atmosphere Digital 2020 event. The event spanned from June to October of 2020 with strategic content releases over the course of 6 months. RockIt Events is a boutique marketing and events agency located in Scotts Valley, California.

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MeetingsNet

MAY 12, 2023

Especially for autumn events in the Southeast and winter events in the Midwest, planners should understand the current market for cancellation coverage. Said the underwriter: “Covid changed the insurance market, and the changes aren’t done yet.” Here, one underwriter provides insight.

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Event Industry News

OCTOBER 8, 2020

Although the COVID-19 crisis and subsequent ban on physical gatherings have wreaked havoc on the events industry, Swapcard made the move towards virtual events earlier this year and has managed not only to stay afloat but to increase their business in the first 9 months of 2020. Europe, Asia, and the Middle East.

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Eventbase

DECEMBER 10, 2019

To read the full report, download the free 2020 Event Trends ebook. Exhibitors will benefit from strategically designed floor plans In 2020, we expect event managers to drive more traffic to sponsor booths and activations by strategically designing their event layouts. Below is just a taste of what event managers can expect.

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MeetingsNet

AUGUST 3, 2023

First, the global trade-show, exhibit, and event company Freeman acquired experiential marketing agency Sparks in order to secure a bigger foothold in the corporate-event segment. In 2019, it purchased Big City Moms, a content and event producer for young parents, followed by the purchase of Group Delphi in 2020.

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Event Industry News

SEPTEMBER 2, 2019

The wait is over… the 2020 edition of Event Buyers Live (EBL) will take place from November 23-25 at a location to be revealed next month. Fagg concluded: “Whether you organise a flower show or a trade show, it’s important for any event organiser to listen to what their audience wants.

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Event Industry News

MARCH 22, 2021

Two of the most prominent trade show organizers in Europe have today signed an important agreement to activate a series of trade show events in Mexico. Both groups boast a vast and long-standing experience in the international trade show sector with a complementary portfolio of events. trillion dollars.

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Hubilo Blog

JANUARY 13, 2021

2020 has marked a space in history as THE year of virtual. But how can they be truly leveraged from a sales and marketing perspective? But things are very different at a virtual venue because marketers are backed by intelligent event-tech platforms. The post How Do Virtual Events Help Sales & Marketing?

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GEVME

DECEMBER 19, 2019

Here’s what some people are saying: “ Trade shows are a waste of money.”. “We In today’s world, where pretty much everything is digital and online, and where businesses are having to spend increasingly more on online marketing channels, nothing seems to beat face to face meetings. Does Google really need those from a trade show?

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Eventsforce

DECEMBER 12, 2019

In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. Have a look at the top event tech stories you don’t want to miss: Social Media Today: 6 Key Social Media Trends to Watch in 2020. In your inbox, every week.

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Eventscase Blog

FEBRUARY 22, 2023

While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. The facility to connect with large numbers of people and the “viral” component of some marketing strategies still make social media a very powerful tool to market your events.

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