Nunify

JANUARY 4, 2022

Since 2020 the event industry has aggressively adopted virtual events. What started off as an alternative to live events during the 2020 pandemic, has now become a must have format for event professionals in the future. Virtual events are now a value creator to your marketing & top-of-the-line. Bizzabo , 2020).

Event Marketing 124

Event Marketing Marketing 2021 2022 124

Event Industry News

AUGUST 20, 2020

One of the leading venues in the re-opening of the events industry, the Business Design Centre has announced it will be hosting The Exhibition Marketers Masterclass, a brand-new, one day training course dedicated to the exhibition industry, it has been announced. Tickets cannot be purchased for the Exhibition Marketer’s Masterclass.

Marketing 116

Marketing Sponsorships Trade Shows 2020 116

Eventbase

JANUARY 30, 2020

Sponsorship sales make up a significant chunk of the production budget of most enterprise events. Over 90 percent say that sponsor retention rates are static or decreasing — a worrying trend that event marketers need to pay attention to. Here are three innovative ways to breathe new life into your sponsorship programs: 1.

Sponsorships 52

Sponsorships Advertising Event Apps 2019 52

PCMA Convene

FEBRUARY 2, 2021

Andrea Berry, director of membership and conferences for the aviation non-profit RTCA, discovered “how vulnerable our event sponsorships were.” While coronavirus clobbered conferences, conventions, and meetings in 2020, it decimated exhibitions. Feeling the Pinch. Warwick Davies.

2020 111

2020 Events Education Sponsorships 111

GEVME

JANUARY 4, 2022

When asked about the virtual events taking over the in-person ones, Sara Lieber, Event Marketing Manager at Drift said that ‘’While we are looking for the in-person events to be back in 2022, the virtual component is going to be there to reach larger audiences’’. . Flipping the coin, do attendees see the value of paying for an online event?

Sponsorships 317

Sponsorships 2022 2021 Events 317

Event Leadership Institute

NOVEMBER 18, 2020

CloudBees originally planned DevOps World 2020 for September 21-25, 2020, in Las Vegas. and international audience limited to travel combined with national and international guidelines regarding the COVID-19 pandemic, CloudBees realized it wasn’t going to be possible to hold DevOps World 2020 in-person.

2020 98

2020 Speakers Consulting 2021 98

Event Industry News

MAY 7, 2020

A brand-new, one day training course has been launched today dedicated to providing essential training to marketing teams working within the exhibition industry. Launching a dedicated training programme for exhibition marketers has been a dream of ours from the early days of our business.

Marketing 78

Marketing Sponsorships 2020 Education 78

Velvet Chainsaw

APRIL 30, 2020

It’s the essence of content marketing and is being taken to new extremes in this crisis. In conversations with our clients, we’re seeing three business models for fall 2020 virtual replacement events: Goodwill – Some associations have healthy reserves and are realizing that this is the year they need to invest them back into their profession.

Conference 444

Conference 2009 Sponsorships Speakers 444

SmartMeetings

AUGUST 31, 2020

Event marketers have been challenged with how to pivot quickly and keep business going and pipeline numbers up with virtual events for now, and hybrid events in the future, as the pandemic will have a rolling impact on logistics, location, sponsorships and attendance. More : How to Create a COVID-era Event Marketing Plan.

2021 138

2021 Event Marketing Marketing Technology 138

Event Marketer

NOVEMBER 30, 2022

Event marketers today are grappling with the rising cost of event services, extensive shipping delays and labor shortages. And while there’s a general sense of optimism, the majority of event marketing budgets are not expected to be fully reinstated to 2019 spend levels until next year, or even 2024 for some organizations.

2023 115

2023 Sponsorships 2024 Event Marketing 115

Event Industry News

JUNE 5, 2020

The judging panel for the awards is a stellar line-up of experts and we’d like to introduce them to you in our Meet the Judges series, this week we present Aleksandra Panyukhina, head of event marketing at Userlane. The year 2020 has been the best example of how agile and proactive this industry is. Best (and worst?)

2020 81

2020 Meetings Tech Sponsorships 81

PCMA Convene

AUGUST 9, 2020

On May 7, The Toy Association announced Toy Fair Everywhere, a series of three digital market weeks to start in July, in a video message from Steve Pasierb, president and CEO of the association. Due to COVID-19, we found ourselves in the position to bring that digital offering forward now.”.

Marketing 119

Marketing Trade Shows Retail Advertising 119

Event Industry News

JULY 2, 2021

RockIt Events won an Eventex Silver Award for Best Online Conference for their management of Aruba’s Atmosphere Digital 2020 event. The event spanned from June to October of 2020 with strategic content releases over the course of 6 months. RockIt Events is a boutique marketing and events agency located in Scotts Valley, California.

2020 52

2020 Conference Management Trade Shows 52

Event Industry News

JULY 21, 2021

This follows a successful collaboration in 2020. Widely regarded as the “the AI event of the year for business executives” (produced by the #1 publisher of AI coverage), Transform 2020 marked the first all-virtual presentation of VentureBeat’s annual tent-pole conference last July. SPONSORED CONTENT.

2020 52

2020 2021 B2B Advertising 52

Attendease

AUGUST 12, 2020

With the boom of online events in 2020, most companies have increased their portfolio of virtual events. Sponsorship Opportunities. When running virtual events, the sponsorship packages will need to be adapted to a new reality. Brand Consistency. You can go an extra-mile and build a branded background for your speakers as well.

Sponsorships 243

Sponsorships Speakers Technology 2020 243

Expo Logic

FEBRUARY 5, 2020

Download this guide to learn how technology is being used to provide new opportunities focusing on increasing engagement among attendees, providing sponsorship opportunities, creating additional event revenue streams and more. Katie Cook Marketing Communications Specialist, Expo Logic Katie has a passion for marketing and writing.

2020 36

2020 Tech Event Tech Sponsorships 36

Expo Logic

FEBRUARY 5, 2020

Download this guide to learn how technology is being used to provide new opportunities focusing on increasing engagement among attendees, providing sponsorship opportunities, creating additional event revenue streams and more. Katie Cook Marketing Communications Specialist, Expo Logic Katie has a passion for marketing and writing.

2020 36

2020 Tech Event Tech Sponsorships 36

Tito Blog | An Event Blog for Organisers

SEPTEMBER 6, 2019

5) Culture Con 2020. If you’re not already sold on the concept of why a healthy company culture is important, I’d invite you to consider their thesis statement on the Culture Con site: “The accelerated pace of the Digital and Information Revolutions have created unprecedented, hyper-competitive markets.

2019 60

2019 2020 Sponsorships Tech 60

PCMA Convene

APRIL 28, 2020

If they have a live meeting planned in 2020, Colangelo said, they see that they must take it down — like a house, brick by brick. As for pricing sponsorships: This appears to be the Wild, Wild West right now. Then, they need to rebuild it, but it won’t look like the same house, and they don’t know what it will look like.

Sponsorships 123

Sponsorships Contracts Trade Shows Meeting Planning 123

GEVME

MAY 1, 2021

In 2020, revenue dropped to zero in a matter of weeks. Here are some more figures to put things in perspective: As of March 2020, the exhibition and events industry lost $16.5B (Source: UFI, 2020) Since the beginning of March 2020, the pandemic had resulted in over $500B in cumulative losses for the U.S. SWITCH 2020.

Event Technology 156

Event Technology Technology 2027 2020 156

Eventmobi

MAY 17, 2023

Learn about sponsorship levels, why they work, and how to create them for your event. Detailed sponsorship level examples included! Securing the right sponsors can make or break your event—and the right sponsorship levels can exponentially raise your chances of success! What Are Sponsorship Levels? Let’s dive in.

Sponsorships 195

Sponsorships 2023 Social Media Contracts 195

Socio Events

JUNE 10, 2020

On June 10, 2020, Socio Chief Marketing Officer, Corey McCarthy , joined Event Manager Blog editor Julius Solaris and other industry leaders for Engage. Below is an excerpt of Corey’s Q&A on Engaging Sponsorship Activations, as well as an additional Q&A on the Power of Community.

Sponsorships 52

Sponsorships Event Apps Tech 2020 52

Event Marketer

SEPTEMBER 27, 2021

For Grey Goose, the cocktail serves as an anchor for sponsorship activations and hospitality experiences each year at the Billie Jean King National Tennis Center. To find out more about the evolution of Grey Goose’s US Open sponsorship strategy, we tapped Aleco Azqueta, vp-marketing at Grey Goose, North America, for his insights.

Sponsorships 105

Sponsorships Food and Beverage Sports 2021 105

Social Tables

JANUARY 27, 2021

While Cvent was unable to meet in-person in 2020, they’re bringing attendees back to Vegas in 2021 at the all-new Caesars Forum. ” From Marketing Strategists with 3M and 7-Eleven Sponsorship Managers to Bacardi CMOs and Capital One Directors, the list of past EMS attendees is a lengthy — and impressive — one.

2021 193

2021 Event Planning Conference 2020 193

Event Industry News

OCTOBER 14, 2021

The ILEA Europe board and wider chapter will be supported by newly appointed regional vice president EMEA of ILEA, Cecilia Lavin.

2020 69

2020 2022 2021 Sponsorships 69

Event Marketer

SEPTEMBER 27, 2021

First, organizers delayed the games by a year in deference to the COVID-19 pandemic (yet kept the name Tokyo 2020). Explore more Olympics Sponsorship Strategies: Inside Seven Top Activations From the Summer Olympics. activities throughout Tokyo 2020. Then they announced a ban on nearly all spectators.

Airlines 95

Airlines 2020 Sponsorships Sports 95

GEVME

JULY 31, 2021

” PCMA, Digital Event Course, 2020. Email Marketing. It is the most important channel to market. It is best if the event management software has its email marketing tool, or it is also acceptable if it can seamlessly integrate with another email marketing tool. . Registration Stats and Data.

Event Management 296

Event Management Trade Shows Social Media Events 296

Event Industry News

OCTOBER 29, 2020

ExpoPlatform followed this by supporting events including WeCosmoprof 2020 (BolognaFiere), The Big 5 Digital Africa (DMG), ITW 2020 (Euromoney), Digital transformation Week (TMForum) and Clarion Events’ Home & Gift Virtual 2020.

2020 100

2020 Insurance Tech Sponsorships 100

Socio Events

JUNE 14, 2021

If you are an event manager, the urgency to pivot from in-person events to digital experiences in 2020 was likely a big challenge. The year 2020 forced event organizers to replace in-person events with virtual events to provide a safe environment for attendees. Generate sponsorship revenue? Thankfully, you did a great job!

Sponsorships 98

Sponsorships 2020 Speakers Events 98

Smart Meetings

DECEMBER 19, 2023

Jack Macleod For the last 15-20 years, green meetings and organized gatherings aimed at minimizing negative impacts on the environment have been a concept, but in 2020, after the Covid-19 pandemic, they became a widespread topic in the events industry. On average, events produce 2.5 pounds of landfill waste per person, per day.

Trade Shows 98

Trade Shows 2024 Sustainability 2023 98

Event Industry News

FEBRUARY 17, 2021

Diamond takes its next step in extending their footprint south of the border by launching their new US Sponsorship division. This is the first exciting step for Diamond’s foray into new markets and with Josh Ellovich at the helm and we look forward to the continued success of our regional and community marketing efforts in the US.”.

Sponsorships 59

Sponsorships Banking 2020 Marketing 59

Event Industry News

SEPTEMBER 17, 2020

Socio has announced the EventHack Hybrid Games , a 10-week hackathon that brings together 72 industry leaders, marketers, and journalists to square off and compete for the ultimate hybrid-crossover solution. McCarthy will co-host the series with Will Curran of EndlessEvents.

Trade Shows 134

Trade Shows Sponsorships 2020 Education 134

Endless Events

JULY 3, 2020

Sponsorship Series Pt. 2: 28 Virtual Event Sponsorship Ideas! ? Right when 2020 was feeling bleak and a little scary, a little furry ball of joy came into our lives. Will we adapt to a new way of marketing and communications? We have even MORE sponsorship ideas to help your virtual event thrive (11-minute video).

Sponsorships 86

Sponsorships 2020 Tech Advertising 86

Endless Events

JANUARY 27, 2022

We might be over the biggest obstacles that COVID-19 has thrown at us (at least we can hope so), but in-person attendance is still nowhere as high as it was pre-2020. We’ve talked about exhibitors at virtual events and virtual event sponsorship ideas. I’m an event professional, a marketer, a person who has planned events.

Sponsorships 133

Sponsorships 2022 Events Contracts 133

SmartMeetings

NOVEMBER 23, 2020

Over seven weeks from September to November, teams pitched creative ideas to a rotating panel of judges on topics as diverse as audience engagement, sponsorship , networking , event flow and design. — Socio (@socioevents) November 23, 2020. — Socio (@socioevents) November 6, 2020. Time to Bulk Up.

Meetings 105

Meetings Sponsorships Trade Shows 2020 105

CadmiumCD

DECEMBER 29, 2020

We got in the habit of doing weekly webinars in 2020 (sometimes more), and there’s no end in sight. We’ve pulled 70+ of our clients’ event websites from 2020 to get inspired on how to design our 2021 virtual and hybrid events. Take a look at these fun sponsorship opportunities that are perfect for any event.

Trade Shows 104

Trade Shows Conference 2021 2020 104

Endless Events

NOVEMBER 24, 2021

Some might even say that the event tech evolved more since March 2020 than in the entire decade before that! Depending on your event, you might be interested in measuring attendee satisfaction, gross revenue, sponsorship satisfaction, NPS, or session analytics. Event Budgets: Traditional, Category-Based Mindset.

Technology 133

Technology Event Technology Food and Beverage Event Tech 133