Event Leadership Institute

DECEMBER 11, 2019

Event marketing is an essential part of pulling off a fantastic event. This week’s Smarticle will provide some insight into the three core social media networks, so the next time you’re planning an event, you’ll be better prepared to leverage social media to its fullest extent. Start Date: January 14, 2020.

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Event Industry News

JANUARY 5, 2021

Adweek, the leading source of news and insights covering marketing, media and technology, today kicked off the new year with a bang, announcing it has acquired Social Media Week (SMW) and its flagship properties, including Social Media Week Conferences, SMW News & Insights and its recently launched streaming platform SMW+.

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Event Planning BluePrint

DECEMBER 8, 2021

Social media platforms are the wild animals of the internet. Is social media the ultimate necessary evil? Pete Knott, a digital consultant at reputation management consultancy Lansons, says, “Social media is the most immediate threat to your company’s reputation.”

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Eventsforce

DECEMBER 12, 2019

In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. Have a look at the top event tech stories you don’t want to miss: Social Media Today: 6 Key Social Media Trends to Watch in 2020.

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Attendease

FEBRUARY 28, 2022

Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success. . Sony’s long-awaited PlayStation 5 video game console, which was released in November 2020, was met with immediate supply challenges, citing a worldwide semiconductor shortage.

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GEVME

JUNE 5, 2020

According to the global 2020 forecast highlighted by CISCO , the total internet video traffic will account for 79% of all the internet traffic in 2020, increasing from 63% in 2015. Third, you can quickly and effectively promote your event on social media. Take advantage of free trials and evaluate the various offers.

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Nunify

JANUARY 4, 2022

Since 2020 the event industry has aggressively adopted virtual events. What started off as an alternative to live events during the 2020 pandemic, has now become a must have format for event professionals in the future. Virtual events are now a value creator to your marketing & top-of-the-line. Bizzabo , 2020).

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Showclix

DECEMBER 9, 2019

Have you utilized TikTok yet for your event marketing? TikTok, for those unfamiliar, is a social network for sharing short videos. That means that this high-engagement social media platform is a ripe resource for event marketers! Read on, and start planning your TikTok marketing strategy today!

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Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

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EventPlanning

DECEMBER 28, 2019

If you’re new to event planning and social media marketing, this is the article for you to read. We’ll break down some advanced social media tactics for event planners, even if you have no experience ! Before we get started, you should know that event planners have an advantage with social media.

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Gallus Events

SEPTEMBER 25, 2019

The skills needed to be an event manager in 2020 and beyond! We will still need to understand, if not actually oversee, how an event is marketed and sold. It will be able to write and schedule 100s of social media posts about your event. The post The skills needed to be an event manager in 2020 and beyond!

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Eventmobi

FEBRUARY 15, 2019

One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However, as any event marketer will tell you, the success of an event depends on the actions taken well before the event day, as well as the days after.

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

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Eventbrite UK

FEBRUARY 17, 2021

Booking data from our platform shows that businesses are eventually waking up to the potential of TikTok, the short video based social media phenomenon that now sports 689m monthly users internationally. Marketers are increasingly booking professional training sessions to help them connect with new audiences.

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Bizzabo

APRIL 3, 2020

The most authoritative list of 2020 virtual events and conferences on the internet. For many event organizers, virtual events present a new opportunity for overstepping the hurdles of social distancing and engaging audiences around the world. Virtual Events & Conferences in 2020. MARCH 2020 VIRTUAL EVENTS. Start Date.

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InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. Coupling this with the popularity of social media and hashtags, has allowed businesses to build a stronger physical and digital presence than ever before. The post Event Marketing Trends: 2020 Guide appeared first on InCharged.

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Hubilo Blog

APRIL 17, 2020

What is the next big thing in 2020? . The biggest thing that can happen in the world in 2020 is Virtual Conferences – Online Events. Let’s understand various reasons in detail why virtual conferences – online events will be the next big thing in 2020. Smash your online event marketing with video content. .

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PCMA Convene

FEBRUARY 17, 2021

5, 2020, they recognized that it was all the elements of the event — not just the program itself — that needed rethinking. Key to designing a completely new digital event, which featured more than 200 on-demand sessions that are available to registrants through April 30 , was taking a fully digital approach to marketing, Glowski said.

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Attendease

FEBRUARY 28, 2022

Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success. Sony’s long-awaited PlayStation 5 video game console, which was released in November 2020, was met with immediate supply challenges, citing a worldwide semiconductor shortage.

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Eventtia

DECEMBER 1, 2022

Virtual events erupted in 2020 as they filled the void for in-person events, and they seem to be here to stay. Marketing the event will help you warm and retain customers; nevertheless, someone has to do the job of designing and sending out ads. Why marketers need to embrace automated marketing to deliver a modern customer experience.

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Event Marketer

JULY 12, 2021

Nearly a year and a half has passed since the pandemic irreparably altered the world of experiential marketing. So as the industry begins to emerge from COVID’s fog, event marketers looking to cultivate career growth should be keeping their established skills sharp while embracing the new set of tools they’ve added to their arsenal.

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PCMA Convene

OCTOBER 24, 2019

Internet marketing specialist and author Susan Sweeney, CSP, will lead an influencer marketing session on Jan. 6 at PCMA Convening Leaders 2020 in San Francisco. Social-media influencers have moved far beyond the Kardashians. How is influencer marketing affecting the business events industry?

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Event Industry News

FEBRUARY 14, 2020

The 37th edition of International Confex will take place on 25 – 26 February 2020 at ExCeL London, bringing together thousands of event professionals for two jam-packed days of learning, networking and inspiration. The 2020 Keynote programme will also be looking at creating experiences that immerse your attendees. Bongo’s Bingo.

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Eventscase Blog

FEBRUARY 22, 2023

While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. Harness the power of social media According to Statista, in 2021, over 4.26 Send emails to your database of past attendees Email marketing continues to triumph as a marketing tool.

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Planning Pod

JULY 7, 2020

and are still booking up venue spaces for late 2020 and beyond. 4 – Upgrade your marketing efforts to reach your target audience . Well-strategized digital marketing planning is a critical component of venue management. 5 – Improve the attendee experience for your clients.

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EventBank Insights

NOVEMBER 4, 2019

81% of people in the Philippines use social media to send messages every day. 64% of internet users in the Philippines say that what they read on social media influences their purchasing habits. Social Media. In the Philippines, there’s a large gap in generational demographics between social media platforms.

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Event Leadership Institute

JANUARY 8, 2020

Depending on existing resources, event planners can avail themselves of a wide range of marketing channels for attendee acquisition. Non-traditional tactics, such as paid social media and pay-per-click search engine advertising, can also work well with the right strategy in place. Start Date: January 14, 2020.

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PCMA Convene

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Only one in 10 plan to cut back on the number of physical events they will hold.

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eventplanner

JANUARY 4, 2020

You can’t do anything these days without digital marketing and promotion. Being present on social media, interacting with people, creating gripping content, and running advertising or communication campaigns are all must-haves if you want to attract the r

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Event Leadership Institute

NOVEMBER 18, 2020

CloudBees originally planned DevOps World 2020 for September 21-25, 2020, in Las Vegas. and international audience limited to travel combined with national and international guidelines regarding the COVID-19 pandemic, CloudBees realized it wasn’t going to be possible to hold DevOps World 2020 in-person.

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ePly

JUNE 28, 2022

Experiential marketing (or branded experiences) is an engaging way for audiences to physically immerse themselves in a brand instead of simply purchasing the brand’s product or service. Getting organic shares on social media is essentially free advertising. Do you have their email for future engagement?

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Hubilo Blog

DECEMBER 23, 2019

With the new year approaching, it’s the time to ensure you are up to date with all the important business events taking place around you in 2020. Here are the 2020 Australia business events that you must keep on your radar to enhance your experience and explore much better opportunities in your field of interest. . 28th May 2020.

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Endless Events

JULY 10, 2020

?? The Best of the Best: Event Marketing: 11 Actionable Virtual Event Marketing Ideas. We are known for our yearly event trends guide, but this year we stepped it up a notch and created a 2020 Virtual Event Trends Webinar! How in the world are we halfway done with 2020? How to Measure Event Marketing Success.

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SmartMeetings

DECEMBER 24, 2020

4 Social Media Tricks for Showcasing Virtual CSR. How can corporate social responsibility (CSR) continue to have the same impact and benefits in a socially distant world? The post The Best of Tech in 2020: It Wasn’t All About Zoom appeared first on Smart Meetings.

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Event Industry News

OCTOBER 14, 2020

Alliance Nationwide Exposition is launching Orlando Winterfest 2020 at the Orange County Convention Center in Orlando, FL in partnership with International Drive Business Improvement District and iHeartMedia. WinterFest 2020 will open Thursday, Dec 3rd, and run through Sunday, Dec 6th.

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EventUp

MAY 19, 2020

I had the pleasure of speaking with Laura from Boston, MA, who was originally supposed to get married in June of 2020. Her wedding has temporarily been re-scheduled for August 2020, pending final restrictions for large gatherings from Governor Charlie Baker. Original Wedding Date: 6/19/2020. New Wedding Date: 8/14/2020.

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Endless Events

JANUARY 16, 2020

So, did you have the chance to be present at CES 2020? And many of the news pieces that came out in regards to CES 2020 surrounded the same topic. Because after news broke about the Westworld activation at CES 2020, they just had to jump right into it. Discussing the events that took place during CES 2020, Nick is all for it.

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