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The Sustainable UK Event Industry in 2050

Gallus Events

The Sustainable UK Events Industry 2050 – A reality or just a dream? The global events industry was valued at USD 886.99 Billion in 2020, and the industry is expected to double in value by 2028 (Verified Market Research 2020). So how do we get there?

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35 Must Attend Events For Event Planners in 2020

Bizzabo

We encourage every event planner to mark their calendars for the following 35 events and conferences in 2020. We know how hard it can be to find great events to attend, so we’ve made it easier for you. AIME is the leading trade event for the meetings and events industry in the Asia Pacific region.

2020 91
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Live from Chicago: Inside the 19th Annual Experiential Marketing Summit

Event Marketer

These were among the key themes that emerged during the 19 th annual Experiential Marketing Summit, Oct. The show opened with a fireside chat between Soo Young Kim, head of global programs and experiences at YouTube, and Jessica Heasley, group editor and publisher at Event Marketer. Alex Sapiz, VP-Global Events, Cisco.

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End Game: How Event Marketers are Keeping Attendees from Leaving Early

Event Marketer

Experience builders obsessed with the attendee journey know that in the last few hours of an event, attendee attrition—people leaving early—can make the difference between an event that falls a little flat or one that wraps leaving everyone with all the feels. This article was originally published in 2020 and is updated periodically.

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3 Noteworthy Trends for Event Strategists to Explore in 2020

Maritz Global Events

A recent Forrester report caught our eye, as it touched on several business trends that will also impact the event strategists and the industry: PREDICTIONS 2020: On the Precipice of Far-Reaching Change. This article will help you get a jumpstart on conquering this challenge: Successfully Climbing Your Mountain of Event Data.

2020 59
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New MD announced at Identity as agency eyes global expansion

Event Industry News

Janet Dodd , a stalwart on the board, takes on the role of chief strategy officer where her considerable experience of client relationships and high-profile projects will help direct sustainable growth. Dunnell joined Identity in 2020 and brings phenomenal global experience to the agency’s worldwide project delivery capability.

2010 83
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B2B marketers are putting their faith in sponsored virtual events in 2021: GDS research

Event Industry News

Sponsored virtual events are now the second most popular lead generation tactic for B2B marketers 73% of B2B marketing professionals cite virtual events as highly effective 79% of marketers plan to sponsor six or more virtual events in 2021 Access the report “The State of Marketing Acceleration”.

B2B 64