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Gleanin launch ‘The Future of Event Registration’ White Paper

Event Industry News

Gleanin, the leading referral marketing platform for exhibitions, will be launching their white paper on ‘The Future of Event Registration’ at Event Tech Live 2018, held on the 7 & 8 November 2018 at Old Truman Brewery, London. For one organiser, the number of mobile registrations completed in 2018 now amounts to 17.7

2018 95
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The Science of Healthcare Congresses

Event Industry News

Ashfield Meetings & Events (part of UDG Healthcare plc) has unveiled intriguing insights from a group of global healthcare professionals within its latest white paper. The Science of Healthcare Congresses is a unique study of over 200 healthcare professionals (HCPs), from both Europe and the US, across a range of therapy areas.

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How Bitcoin Blew Up Only After its Champions Met IRL

PCMA Convene

A new financial system concept outlined in a 2009 white paper grew into the annual North American Bitcoin Conference, which drew 6,000 participants to Miami in 2018. In early 2009, a white paper started floating around the internet. In 2018, the conference attracted 6,000 participants.

2009 75
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B2B Buyers Have Changed, Expos Haven’t

Velvet Chainsaw

In-booth education, white papers, and solution-based demos will be valued greater than a chance to win Alexa. Seventy-four percent of B2B buyers choose the sales rep who was the first to add value and insight. This means that helping is valued over selling. Booth personnel should be consultative, not salesy.

B2B 244
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Meals on Wheels

PCMA Convene

The event — put on by Food on Demand, a publisher of newsletters, webinars, and white papers focused on, as its tagline says, “the intersection of food, technology, and mobility” — launched in 2018, one year after the media organization was created by parent company Franchise Times in response to the ever-changing foodservice landscape.

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Floating Solar Conference Dives Into Pioneering Tech

PCMA Convene

Solarplaza, a Rotterdam-based knowledge and networking platform that has covered sustainable energy in white papers, webinars, and conferences since its inception in 2004, began to notice interest in floating solar bubbling up in 2018. Land and Sea.

Tech 72
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Gleanin rolls out new mobile design

Event Industry News

Gleanin began studying the abandonment rate associated with mobile registration early in 2018. It summarised its findings in the white paper, “ The Case for Mobile-Optimized Registration in B2B Events ,” published in November last year.

B2B 66