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6 B2B social media marketing tips for eventprofs

Plan Your Meetings

For some time now, there has been a lot of discussion on social media channels about the effectiveness of business-to-business (B2B) social media marketing. There has been a lot of hype about B2B social media marketing. 70% of CEOs who are active on just one social network joined LinkedIn.

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Social Media #Trends for 2017

SmartMeetings

Social media has long been trumpeted as a valuable tool for meeting and event planners who want to boost their marketing strategy. Mastering social media is key to connecting with millennials , who respond well to non-traditional marketing models. In the past, social media was a great source of free marketing.

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Mobile Social Media: A Checklist for Maximum Event Impact

Corbin Ball

As event participants predominantly use mobile devices at events, it follows that the more mobile the social media, the more widely they will be used at events. What are the most mobile social channels? 65% of global Facebook video views are mobile – AdWeek, January 2015.

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3 Musts for Attracting Your Millennial Niche on Social Media

SmartMeetings

Millennials have outnumbered baby boomers since 2015, creating significant buzz around targeting the younger demographic. Millennials are known to be social media -obsessed, but social media marketing strategies need to be more sophisticated when catering to this very large and diverse group of people.

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Mobile Social Media: A Checklist for Maximum Event Impact

Corbin Ball

As event participants predominantly use mobile devices at events, it follows that the more mobile the social media, the more widely they will be used at events. What are the most mobile social channels? 65% of global Facebook video views are mobile – AdWeek, January 2015.

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Mobile Social Media: A Checklist for Maximum Event Impact

Corbin Ball

As event participants predominantly use mobile devices at events, it follows that the more mobile the social media, the more widely they will be used at events. What are the most mobile social channels? 65% of global Facebook video views are mobile – AdWeek, January 2015.

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The Benefits of Running a CSR Event

Eventmobi

There are a few added bonuses that come with a successful corporate social responsibility initiative as well: . As with any event or marketing campaign, you will spend time promoting your CSR initiative through PR, social media, email marketing and other channels. . Improved brand image and recognition.

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