Event Marketer

SEPTEMBER 18, 2024

Jameson will also swing through Texas to activate a pop-up tailgate experience in partnership with Culturemap. The setup will include the rally bus and a 50-square-foot space where fans can buy cocktails, listen to a live dj and test their field goal kicking skills. We kind of found our thing.

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Sponsorships Sports Financial Marketing 94

Cvent: Event Marketing

JANUARY 24, 2019

If you’re in Plano , Texas, for a business meeting or convention, chances are your free time is extremely limited; there are people to meet and connections to be made! Pearl Cup Coffee offers Texas-roasted espresso drinks, coffee, snacks, and pastries, as well as wine and light bites in the afternoons and evenings. Grab a Workout.

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Travel Retail Apparel Hotels 40

Attendease

JANUARY 22, 2020

The theme of 2020 will be exploring the importance of authentic events and how authenticity is the new currency for up and coming professionals. Set to be held in Grapevine, Texas on June 6th-9th, 2020, here’s what you can look forward to at this event-. Fifteen educational sessions involving over 200 events industry leaders.

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Event Marketer

SEPTEMBER 11, 2023

“We’re looking to use this investment and this event to help drive our business objectives. We’re really hoping to connect with consumers, locally, in this Texas market as a way to localize our national and global Coke music campaigns. Agency: Momentum Worldwide.

Food and Beverage 116

Food and Beverage Retail 2022 Sponsorships 116

Event Marketer

OCTOBER 11, 2024

Among them: Missouri’s Great Forest Park Balloon Race; the Michigan vs. USC football game; Casey, IL, (a town known for its oversized roadside attractions); the Albuquerque Hot Air Balloon Festival; and the State Fair of Texas, the last stop, which wraps Oct.

Sports 104

Sports Marketing Technology Event Marketing 104

Cvent: Event Marketing

NOVEMBER 14, 2018

Allen, Texas, has always been a great place to hold a meeting or event, and over the years, it has welcomed thousands of groups seeking its small-town charm and metropolitan choices. The post Spectacular New Convention Center Set to Debut in Allen, Texas appeared first on Blog. Modern Design, Local Inspiration.

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Hotels Entertainment Technology Travel 28

Event Marketer

OCTOBER 4, 2022

To draw viewers into the world of the new scripted series led by Susan Sarandon, who plays matriarch Dottie Cantrell Roman, FOX activated a pop-up shop that brought Austin, Texas, to New York City—cue a big red boot, roping demos on the street and the show’s soundtrack emanating from the space that helped lure in passersby. Open Sept.

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Fashion Retail Entertainment Social Media 95

Event Marketer

OCTOBER 20, 2024

AT&T Hotel and Conference Center in Austin, Texas, is set to undergo a comprehensive $30 million renovation aimed at elevating both the guest and conference experience. Image Credit: iStock/kbeis The post Trade Show Industry Updates: News, Data, Trends appeared first on Event Marketer. The audit revealed that 73.3

Trade Shows 83

Trade Shows 2025 Food and Beverage Sustainability 83

Exhibitor Magazine

OCTOBER 28, 2021

GRAPEVINE, TEXAS - The Trade Group  an award-winning event marketing and experiential design firm  is pleased to announce that the company will be r.

Event Marketing 68

Event Marketing Marketing Events 68

Event Industry News

NOVEMBER 10, 2023

Based in Austin, Texas, David has consistently demonstrated a knack for driving revenue and forging strategic partnerships, making him a standout […]

Event Tech 69

Event Tech Tech Technology Events 69

Exhibitor Magazine

SEPTEMBER 9, 2021

GRAPEVINE, TEXAS - The Trade Groupan award-winning, event marketing and experiential design firmis pleased to announce that four of its clients won.

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2021 Event Marketing Marketing Events 63

Event Marketer

APRIL 4, 2022

Tito’s Handmade Vodka, the official vodka sponsor of the PGA Tour and PGA Tour Champions, unveiled its new Tito’s Stillhouse Lounge at the WGC-Dell Technologies Match Play at Austin Country Club in Austin, Texas, March 23-27. The vessel sailed around Lake Austin and then anchored near the 13th hole, a popular spot for fan entertainment.

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Apparel Sponsorships Sports Entertainment 122

Event Industry News

SEPTEMBER 11, 2023

Evolution Dome is thrilled to announce the successful deployment by its US distributor of two temporary structures at the Society of Hematologic Oncology’s (SOHO) eleventh annual meeting in Houston, Texas, from September 6 – 9, 2023.

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2023 Healthcare Meetings Event Design 69

Event Marketer

OCTOBER 25, 2022

Talib Abdullahi, National Events Coordinator, Tito’s Handmade Vodka. In this episode of Event Peeps, we explore the passion projects event marketers are working on outside of their hectic schedules. Read more about Talib in Event Marketer’s 2022 Diversity in Color special report.). Let us know.

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2022 Sports 2020 Event Marketing 81

Event Marketer

MARCH 14, 2024

Industry veteran and Turtle Transit CEO James Riseborough joins the Lime team in Texas as Director of Special Projects, focused on expanding the company’s custom vehicle offerings, evolving fabrication processes, and adding expertise to quality control, R&D, and fit-and-finish. “I’m For more information: lime-media.com.

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Marketing Event Marketing Events 52

Event Industry News

JULY 10, 2023

Jonas Event Technology (JET) is pleased to unveil its new US office, based in Houston, Texas. While JET increased its business dealings with US-based events in 2021, the remarkable success in customer service over the course of a year led to the official inauguration of the USA operations and office in 2022.

Event Technology 59

Event Technology Technology 2022 2021 59

Smart Meetings

OCTOBER 25, 2024

He brings over 20 years of experience developing business-driving strategies across all areas of the event marketing portfolio with Fortune 500 brands. She holds a bachelor’s degree in recreation, park and tourism sciences from Texas A & M University.

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Tourism Hospitality Sustainability Hotels 52

Event Industry News

MARCH 10, 2023

Joining the podcast from Dallas, Texas, Holmgreen talks host James Dickson through MPI’s method behind its live events ahead of the European Meetings & Events Conference […]

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2023 Conference Meetings Events 52

Event Industry News

MARCH 10, 2023

Joining the podcast from Dallas, Texas, Holmgreen talks host James Dickson through MPI’s method behind its live events ahead of the European Meetings & Events Conference […]

2023 52

2023 Conference Meetings Events 52

Event Industry News

MARCH 10, 2023

Eventbase, the world’s leading event app platform, has achieved an industry-first with the launch of its advanced new personalization feature at the South by Southwest® Conference and Festivals (SXSW®), which began in Austin, Texas today.

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2023 Event Apps Conference Events 52

Event Marketer

JULY 9, 2024

Then the saga continued last week on July 4 when instead of downing dogs in New York, Chestnut participated in a different food eating contest in Texas.

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2024 Fashion Social Media Sustainability 93

Event Marketer

MARCH 23, 2022

The Comcast Business Pavilion launched during the PGA Tour flagship event, the Players Championship, March 10-13 in Ponte Vedra Beach, FL. The experience will activate in six additional key markets on this year’s PGA Tour in Atlanta, Austin, Texas; Memphis, TN; Wilmington, DE; Napa, CA; and Charlotte, NC.

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Hospitality Sponsorships 2021 Entertainment 114

Event Marketer

SEPTEMBER 5, 2024

Coachella sees slowest ticket sales in a decade. Ahead of the opening weekend of the 2024 Coachella Valley Music and Arts Festival, ticket sales were slower than usual, with Billboard reporting that the festival had only sold approximately 80 percent of the available 250,000 tickets.

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Event Marketer

FEBRUARY 26, 2024

But on April 8, Delta is presenting an experience that won’t come around again for another 20 years: the opportunity to literally travel the path of totality for the total solar eclipse on a special flight from Austin, Texas, to Detroit. For the event, the brand is flying its aircraft with large windows, an A220-300, for optimal viewing.

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Sponsorships Banking 2024 Education 105

Event Marketer

JUNE 13, 2022

Ulta’s annual Beauty Field Leadership Conference presents sponsors with a prime opportunity to get their products in front of more than 2,000 general managers, field leadership teams and business partners, and Paul Mitchell arrived at this year’s event, April 27-30, in San Antonio, Texas, prepared to grow partnerships—and trees.

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Sustainability Transportation 2022 Education 114

Event Marketer

MARCH 13, 2024

Inside the venue, free issues of the magazine were available, the bars were packed, snacks were offered in Capital One Business’s sponsor footprint, TriNet gave out coffee drinks with selfie foam art and the second story played host to Texas-inspired breakfasts and lunches each day of the event’s three-day run. Agency: Factory360.

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2024 Speakers Entertainment Travel 106

Event Marketer

JUNE 29, 2022

More Sampling Strategies: Coke Adds Flavor to its Long-Running Houston Rodeo Sponsorship with a Texas-Style Ice House. The post Five F&B Sampling Tactics Worth a Taste-Test appeared first on Event Marketer. The brand aimed to serve at least 5,000 slices on the tour. Using digital to enhance the IRL experience.

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Event Marketer

MAY 29, 2023

While its first two iterations were focused on movies in Utah and music in Texas, the Shore Club activation in Louisville spotlighted the unique style that’s so entrenched in the Kentucky Derby’s culture. Partners: G7 Entertainment Marketing; VCCP; Edelman.

Fashion 52

Fashion Retail 2024 Entertainment 52

Event Industry News

JULY 27, 2021

With over 25 years of experience in the meetings and events industry, Zamora honed her skills with positions at Motorola, the Henry B. Gonzalez Convention Center in San Antonio, as well as roles producing events in the tech, pharmaceutical, and banking sectors.

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Hotels Banking Advertising Travel 59

Event Marketer

NOVEMBER 1, 2021

The outdoor, in-person experience was the culminating event in a series of mobile anniversary activations featuring diverse, immersive beauty experiences. A pink-colored, double decker, double-expandable trailer–with dj mixing beats on the third level–first greeted more than 3,000 beauty fans at The University of Texas in Austin Sept.

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Social Media Fashion Contracts Events 101

Event Marketer

NOVEMBER 21, 2022

All 20-ounce products were served in the brand’s 100-percent rPET (recycled plastics) bottles, an offering that is typically exclusive to Texas markets. Robust recycling programs at each event collected bottles to be remanufactured into new ones in partnership with Coca-Cola Southwest Beverages. Agency : Momentum Worldwide.

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Sports 2026 Sponsorships Sustainability 91

Event Marketer

OCTOBER 3, 2022

More Sponsorship Tactics: What We Learned About Hybrid Events From Two Weekends of Essence Fest. Coke Adds Flavor to its Long-Running Houston Rodeo Sponsorship with a Texas-Style Ice House. The post Five Ways P&G Maximizes its Long-running Presence at Essence Festival appeared first on Event Marketer.

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2030 Sponsorships 2007 Fashion 113

SpotMe Blog

JULY 25, 2021

With many states restricting in-person events due to COVID-19, large-scale in-person events have been less common in 2021. Empower 21 , a Christian conference that took place in Texas in February, is one of the first major hybrid conferences that took place this year. 1) Unite Your Marketing and Sales Teams.

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Social Media 2021 Trade Shows Events 279

Cvent: Event Marketing

NOVEMBER 6, 2018

This has been a very popular option as it allows guests to enjoy the feeling of being at a private luxury camping retreat, with chandeliers hanging from oak trees, flowing curtains, comfortable sofas, and gourmet food and beverages, all while enjoying the serenity of the Texas Hill Country. Spur creativity and utilize a destination.

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Food and Beverage Hospitality Social Media Venues 64

Cvent: Event Marketing

JUNE 26, 2018

Think you know Austin , Texas? University of Texas area. This dual-branded property in the southwest corner of the University of Texas campus will feature nearly 350 rooms, as well as 6,000 square feet of event space, numerous restaurants and bars, and a rooftop pool. Texas Reds and Whites Tasting Room.

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2019 Hotels Retail 2018 28

Bizzabo

DECEMBER 20, 2019

Thanks to increasing legalization of recreatio nal marijuana use in many parts of the world, an entirely new category of events is fast emerging. Event marketers of cannabis events are undeterred by regional restrictions. Location: Fort Worth, Texas. Cannabis Business Expo. View this post on Instagram.

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2020 2019 Speakers Education 92

Smart Meetings

MARCH 18, 2022

Cartwright is sales and events manager at Fort Worth Convention Center (FWCC). A seasoned sales professional, Cartwright has worked with the The Fort Worth Club; was senior account manager of group sales at Billy Bob’s Texas, a massive country music arena; Omni Hotels & Resorts and many more. Jamie Gold. Mark Catuogno, CGSP.

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Food and Beverage Hospitality Hotels 2003 52