Sat.Jul 24, 2021 - Fri.Jul 30, 2021

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Words will never hurt me

Conferences that Work

Growing up, just about every child experiences name-calling. I certainly did. Sometimes I’d tell my mum, and she’d repeat the childhood rhyme: “ Sticks and stones may break my bones, but words will never hurt me. ” Oh, if only that were that true! In his memoir, English actor and writer, Stephen Fry , expresses an extreme version of what many have experienced: “Sticks and stones may break my bones, but words will always hurt me.

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Live Exhibitions Are Returning, Helped by Virtual: New Research

EventMB

Encouraging vaccine rollouts have exhibition event organizers in many areas determined to go back onsite. However, they’ll need exhibitors on board. Against a backdrop of new variants and virtual alternatives, will they come back? Here’s what the data says. Trade shows have had a rough go of virtual, forcing many sponsors and exhibitors to re-evaluate […].

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In-person events are back! Here’s everything we’ve written about them so far.

Expo Pass

In-person events are back this summer. After a year of no events, everyone in the event world is more than ready to make it happen. Venues have a plan. Attendees are fired-up. And of course, organizers have been getting creative with in-person marketing, themes, outdoor options, and tons of other reasons to get off the couch. Yes, it’s time to say goodbye to the couch.

2021 147
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The Ultimate Instagram Strategy for Marketing Your Events and Growing Your Brand

Picatic by Eventbrite

If part of your event marketing strategy is growing on Instagram, you’ve clearly had that lightbulb moment. With more than 1 billion active users spending an average of 53 minutes per day on the platform, Instagram can be an incredibly effective tool – especially for creators who know how to use it. The secret is […].

Marketing 370
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Hybrid Event Examples You’ll Want to Copy This Year (And How to Take Virtual Events Hybrid)

SpotMe Blog

With the world heading back to some sense of normalcy, many companies are anxious to include in-person components to their virtual events again, and vice versa, to create a hybrid event experience. Most events have had to pivot toward a virtual-only model since last March, and despite the unexpected change of plans, many experienced great success. .

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The Essential Role Communities Could Play in Multi-Hub Events

EventMB

Multi-hub events may seem like the obvious solution as ongoing restrictions, uncertainty, and sustainability concerns force us to consider smaller, more local events. But the added cost and logistics make scaling the strategy a daunting prospect. Could community-run events be the answer? As the American economy begins to amble towards recovery, event planners keen to […].

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The Answers to Your Burning Questions as We Return to In-Person Events

Picatic by Eventbrite

It’s a brand new era for live events — but it’s important to ensure that your upcoming events are ready to launch. After 12 or more months of inactivity and countless changes for both businesses and consumers, making all the right decisions can be tough. We’ve put together answers to some of the most frequently asked questions […].

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7 Surefire Ways to Maximize Your Webinar ROI [+ Key Metrics to Evaluate]

SpotMe Blog

You already know that webinars are among the greatest ways to reach and educate your target audience. From anywhere in the world, you have the power to gain interest in your product, gather valuable feedback from participants, and generate massive amounts of highly qualified leads. Webinars and online events are definitely worth the effort even though measuring their success can sometimes be tricky because it can take many points of contact to close a sale.

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10 Audience Engagement Tools You Need to Know About

Eventbrite UK

Discover these 12 need-to-know audience engagement tools that can bring your event to life with debate, opinion, sharing and fun. The post 10 Audience Engagement Tools You Need to Know About appeared first on Eventbrite UK.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Could A La Carte Session Selection Increase Virtual Event Registrations?

EventMB

Attendees at virtual events usually have to register before seeing a schedule, but some events and platforms are shifting the paradigm. Could giving them more information and choice upfront help drive registration? With borders closed, venues shut, and face-to-face meetings not yet a sure thing, virtual events have been a welcome means of connection and […].

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Five Ways the Sports Sponsorship Landscape Will Evolve for Brands—and Fans—This Year

Event Marketer

Corona took a direct approach to its 2021 Indiana Pacers sponsorship with elaborate mobile locker room fan activations. Throughout all of the goals, touchdowns, runs and points scored, and all of the tackles, blocks, catches and assists made, one very important thing has been missing from professional. sports for the better part of the last 16 months: fans.

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Event Brew Crew Talks Creativity!

Endless Events

Since the dawn of civilization, humans have fostered and admired creativity. Being creative is a wonderful feeling, a rush of sorts, and one that pretty much powers the most wonderful things in life. And in many ways, creativity is exactly what’s at the heart of the events industry. Every little piece, every small thought and detail, from the choice of venue to the catering and the experience we want attendees to have must invariably involve some degree of creativity.

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Smart Tip from Salamander Hotels: The Meeting is Just the Beginning

Smart Meetings

The number of meetings being scheduled now is quickly picking up steam as mask mandates are lifted and people start gathering again, but meeting formats have evolved. The “meeting” as defined by delivering content from a stage is getting shorter—or even nonexistent—as groups put emphasis on team bonding and book more activities than ever before. Ty Brassie.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Elaine and Saleem’s Enchanting Fairy-Tale Wedding at Casa Loma and Guild Inn Estates

EventSource

The fairytale vibes of Elaine and Saleem’s dreamy wedding gave us all the feels. The couple’s celebration took place at two stunning venues — Casa Loma and The Guild Inn Estate – that beautifully showcased the magical vibes of their special day. With gorgeous details and tender moments, you will definitely want to check out this gorgeous gallery shot by the talented lens of Fox Photography.

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Volunteer Recruitment: Ultimate Guide for Nonprofit Events and Programs

InitLive

Volunteers are the main workforce driving most nonprofit events and programs. They are often the team behind the mission, making recruiting and retaining committed volunteers a top priority for most nonprofits. In fact, according to a Volunteerpro survey , 30% of volunteer managers reported volunteer recruitment as their top challenge in 2020. To overcome this challenge and set your nonprofit up for success, we have created this comprehensive guide that offers insight and tips on how to recruit

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One Industry, Two Planners: The Split Between In-Person & Digital Events

Endless Events

We don’t mean to beat a dead horse, yet we’re saying it again: the pandemic has drastically changed the events industry and sped up the evolution of virtual and hybrid events. The process is not over, either. On the contrary: we have just begun! The future of the events industry is uncertain, but today’s #EventIcons guest thinks that it’s going to split into two huge chunks: one belonging to the digital event planner and the other one to the in-person event planner.

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Reframing the Concept of Self-Care (for the Busy MeetingProf)

Smart Meetings

The phrase “ self-care ” floats around in a realm of terms like “ wellness ” and “mindfulness”­—terms we most often see in the marketing of supplements and beauty products. However, most buzz words don’t get an international day of recognition from the World Health Organization, which is suggestive of the deep effects that true self-care can have on daily life.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Post-COVID Storytelling: How Marketers are Activating Their Brand’s Stories in the Year Ahead

Event Marketer

Storytelling has always been the beating heart of experiential marketing. The most memorable events immerse attendees into a story, make them part of the story and send attendees home feeling like they have a better understanding of the story the brand is trying to tell. “Storytelling has always been a main component of any great event,” says Cameron Mercer, head of event marketing, EMEA, APAC and Workplace at Facebook.

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5 Batch Working Techniques to Keep You Sane

Special Events

Batch working is one of the most effective time management strategies to add to your arsenal if you haven’t already tried it out. By dedicating time and focus to working on one task, you’re able to be more productive and find a flow that maximizes your productivity.

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Events Can Thrive in the NOW Normal – Knowing How Puts the Power in Your Hands

MeetingsNet

How we can keep our events healthy and thriving in this and every other new normal we’ll face. Sponsored by Eurofins. Even a scientific testing company integral to the global fight against Covid-19 has experienced the uncertainty of in-person events in the Now Normal. In April 2021, ninety-four Eurofins colleagues gathered at a beautiful Orlando resort, where our events team implemented extensive safety precautions: PCR test (upon entry).

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Pivoting Back to Live Events: What Every Planner Needs to Know

Stova

The pandemic taught us great things about innovation born out of crisis. Now that we’ve emerged on the other side of the pandemic, the events industry is in a stronger position than ever before, thanks to many new technologies designed to personalize the event experience. Every attendee can and should have the privilege of feeling safe and comfortable at a conference or meeting, and planners can accomplish this for them by offering a variety of event formats: virtual, hybrid and in-person.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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24 Sustainable Event Ideas for Greener Gatherings in 2021

Event Age by Swapcard

Going green isn’t just a trend.

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Here Come the Newbies: Preparing for the Event Pro Blitz

Special Events

New-to-market vendors might seem young and fresh with an eye for great social media and web design, but when you are evaluated against these newbies (because you will be!), make sure your story comes through and the substance of your experience is crystal clear.

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Events can thrive in the NOW Normal – knowing puts the power in your hands

MeetingsNet

How we can keep our events healthy and thriving at this and every new normal we’ll face. Sponsored by Eurofins. Even a scientific testing company integral to the global fight against Covid-19 has experienced the uncertainty of in-person events in the Now Normal. In April 2021, ninety-four Eurofins colleagues gathered at a beautiful Orlando resort, where our events team implemented extensive safety precautions: PCR test (upon entry).

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PMCA Unveils Plans for Global Expansion

Smart Meetings

PCMA has announced plans for growth by expanding its leadership in key global regions. In an effort to facilitate the growth of business events and PCMA’s community, the organization has appointed a new leader in three regions: Asia-Pacific; Europe, the Middle East and Africa (EMEA); and Latin America (LATAM). “There has never been a greater need for people and communities everywhere to come together to confront our economic and social challenges,” PCMA President and CEO Sherrif Karamat said in

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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Staffing Agencies: How to Use Them to Boost Your Brand and Your Business

Tigris Events

[…]. The post Staffing Agencies: How to Use Them to Boost Your Brand and Your Business appeared first on Leading the Canadian Industry in Dynamic Event Staffing & Experiential Marketing.

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Tips to Plan a Virtual Parent-Teacher Meeting

Nunify

The recent years have changed the way we live. Everything is more connected, more convenient and much more virtual. The ongoing pandemic hit several sectors, especially schools & education. A change had to be adopted and adapted (and soon!). Children couldn’t afford to miss the education of their foundational years. A solution had to be found wherein teachers could interact in a setting as close to a classroom as possible.

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Return to Live Events: Policies and Procedures

The Castle Group

It’s important to note that every event is different when it comes to COVID-19 protocols. There is no one-size-fits-all approach to health and safety. A multitude of factors such as state regulations, attendee demographics, event format and more all play in to determining what procedures should be in place for each event. At the recent Global Meeting and Incentive Travel Exchange (GMITE) , hosted at the Arizona Grand Resort in Phoenix, Arizona, we were able, for the first time, to see some of th

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