Velvet Chainsaw
AUGUST 31, 2021
Just when we thought we were turning the corner on a rise in Covid cases, we are hearing about short-term cancellations of conventions once again as the Delta variant causes cases to rise. Several conventions that occurred in June and July resulted in a number of positive COVID tests, including breakthrough cases among fully vaccinated participants.
EventMB
SEPTEMBER 1, 2021
MESA is a new association targeting an audience of small and midsize suppliers. Given all the industry organizations already in existence, why is it necessary? The Meetings & Events Support Association (MESA) is the latest entrant to the alphabet soup of organizations serving the meetings and events industry. Its target audience are event suppliers in […].
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atEvent
AUGUST 31, 2021
Security is a top priority for us at atEvent and for our enterprise customers. We're excited to announce we have enhanced our security with a Single Sign-On (SSO) option.
Picatic by Eventbrite
SEPTEMBER 2, 2021
Creators are using the video app to add custom effects, backgrounds, animations, and more to their events. 2020 was the year virtual events went mainstream — because that’s simply the way it had to be. To survive, creators of all stripes have pivoted to digital and hybrid events. In doing so, they’ve discovered both their […].
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Conferences that Work
AUGUST 30, 2021
The Association for the Sciences of Limnology and Oceanography (ASLO) has published some useful lessons learned from organizing six online scientific meetings during the COVID-19 pandemic. Here is my summary of what I think are the most interesting findings, plus some commentary. All quotes are from the article “ Virtual Growing Pains: Initial Lessons Learned from Organizing Virtual Workshops, Summits, Conferences, and Networking Events during a Global Pandemic “ in the Limnology an
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
SpotMe Blog
AUGUST 30, 2021
Your virtual conference or hybrid event is right around the corner. What can you do to ensure everything runs smoothly on the event day? Run a virtual event rehearsal. . A rehearsal session makes a huge difference in your guests’ experience. Live streaming always comes with some risk, but virtual event prep can set you up for success. . Here’s everything you need to know about virtual event rehearsals: why they matter, who to invite, and everything necessary for a successful event.
Event Marketer
AUGUST 30, 2021
Forget ‘warm bodies’—these brand ambassador types are essential staff members. Brand ambassadors have always been a valuable part of the experiential ecosystem, and perhaps now more than ever, their ability to manage crowds, give direction, add context to an experience and make people feel at ease is essential. We’ve come a long way from recruiting “warm bodies”—these days, brands and agencies seek out intelligent brand ambassadors who can effectively relay their messaging.
Event Age by Swapcard
AUGUST 31, 2021
I'm Bob Chain, experiential marketing professional, event producer, and one of Swapcard's Strategic Accounts Managers. Having worked with many of the leading associations in North America, I get a behind-the-scenes look into what is driving the industry. I'm also the host of the Inside Events podcast by Swapcard, where I interview professionals on the cutting edge of the experiential world each episode and share insights on key trends in the industry.
EventMB
SEPTEMBER 2, 2021
Bevy’s event management platform is geared to scaling community events, along with complex virtual and hybrid conferences. Here is our review. What Is It? Bevy is an event management platform purpose-built for organizations, primarily enterprises, seeking to grow global engagement through a network of community events. It’s designed to facilitate virtual, in-person and hybrid events […].
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
SpotMe Blog
AUGUST 30, 2021
One of the trends to emerge from the COVID-19 pandemic is the increased popularity and prevalence of global events. Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. Event organizers realized that this broadened their market reach, giving them access to an audience and customer base that might not have been able to attend.
Event Marketer
AUGUST 30, 2021
How the automaker is appealing to a whole new generation of car buyers. To engage younger consumers and support the launch of its 2021 Lexus IS sports sedan, the luxury carmaker recently staged a pair of interactive, livestreamed events on Twitch that concluded with a unique takeaway for the gaming community: a Lexus IS concept car designed by the attendees.
PCMA Convene
AUGUST 30, 2021
A hybrid meeting takes place at Marina Bay Sands’ Hybrid Broadcast Studio in Singapore. The overall number of COVID-19 Recovery Dashboard respondents who said they were planning to hold simultaneous events for digital and in-person audiences dropped over the last six months. (Courtesy Marina Bay Sands). Let’s call it a micro-trend: In the six months since Convene began collecting data about how planners are designing hybrid events, there has been a slow-but-steady decrease in the number of
ePly
AUGUST 30, 2021
One thing that can be said about the Great Covid-19 Lockdown is there has been no shortage of webinars to attend. From how-to’s to top tips, there has been plenty of content to keep us busy as we navigate a chaotic and confusing landscape and adapt to the ever-changing “new normal.”.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Event Industry News
AUGUST 31, 2021
Welcome to the very first edition of the Event Buyer’s Guide – bringing events back to LIVE! Shows that could pivot through lockdown changed their shape as a result, the majority keen to keep that extra reach in terms of audience numbers and attendant technology when their ‘real’ world started turning again. So, promoters, organisers and production managers clicked slightly different supply chain solutions together, albeit from an altered palette in terms of individuals and businesses in some ca
MeetingsNet
SEPTEMBER 3, 2021
The latest research on resuming robust business-travel activity—especially for meetings and events—paints a sobering picture. The latest twists in the Covid pandemic—the rapid spread of the Delta variant as well as the discovery of another “variant of interest” that scientists have named Mu—are weighing heavily on the recovery of individual and group business travel.
The Planner's Lounge
SEPTEMBER 1, 2021
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Florida wedding and event planner Beverly Diane today!
EventSource
SEPTEMBER 2, 2021
Lia and Taylor’s intimate wedding at Cluny Bistro was a classy affair. The restaurant venue featured an all-inclusive and modern look while offering a warm atmosphere that accommodated their ceremony and reception. The night’s minimal decor but maximum moments looked incredible in the images captured by Olive Photography. You’ll definitely want to check out these Cluny Bistro wedding’s gorgeous snapshots!
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Event Industry News
SEPTEMBER 1, 2021
The AEO Council has elected Carina Bauer, chief executive officer of IMEX Group, as the next Chair of the Association of Event Organisers. The election, which took place at the AEO Council Meeting and AGM held on the 1 st September, also sees Julie Driscoll, managing director retail, fashion & digital marketing at Hyve Group Plc, become Vice Chair.
Stova
SEPTEMBER 3, 2021
BizBash at Connect Tampa has come to a close! The live show, held at the Tampa Convention Center from August 30 th to September 2 nd, boasted a bridged live to virtual audience, activations, speakers, entertainment, and much more. The MeetingPlay team were the boots on the ground at BizBash at Connect Tampa and are here to give you the inside scoop of what makes a hybrid event successful.
Prestige Events Magazine
SEPTEMBER 3, 2021
Maidenhead based consulting and accreditation company, Greengage Travel & Event Solutions, is collaborating with Quiet Company, Trident Hospitality and UK Harvest to create a unique event to highlight the interlinked challenges of climate change and food waste. Targetted at hospitality, events and travel professionals “No Planning, No Planet” aims to provide food for thought on how the industry can pro-actively adapt to promote a more sustainable approach.
Smart Meetings
AUGUST 30, 2021
IHG Hotels & Resorts ( formerly InterContinental Hotels Group ) launched luxury and lifestyle brand Vignette Collection , the company’s 17th brand in the more than 100 countries in which the company has a toehold. Hotel X. In a statement by IHG, the London-based hospitality giant said the “soft” collection will allow owners of “world-class independent hotels to retain their distinctive identity” while also being under the Vignette flag.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Hubilo Blog
SEPTEMBER 2, 2021
The NBA ratings took a massive dip of almost 35% when LeBron James was unable to play against the New Orleans Pelicans. The audience associates LeBron and Westbrook when they think of basketball. When the spark of the show goes missing, they either lose interest or move away from the game. The same applies to virtual events. Games are the exciting factors of a virtual event that help keep the momentum going.
PCMA Convene
SEPTEMBER 2, 2021
Musician Ciaran Gribbin leads PCMA EduCon 2019 attendees in a song during a session about team building. Creating engaging future events will partly involve more active audience participation, says one events organizer. (Jacob Slaton Photography). I’ve read enough about the downside of multitasking to try to focus on one thing at a time. But I make an exception when it comes to podcasts — there’s no cognitive fatigue caused by listening to them on walks, during long drives, and while crocheting,
The Castle Group
SEPTEMBER 3, 2021
With Labor Day symbolically closing out the summer season and ushering in fall – a prime meetings and convention time – organizations are trying to decide on the best approach to gathering given the ever-shifting COVID landscape. Just a few short weeks ago it seemed like “all systems go” again for the meetings and events industry. Now, due to the increasingly concerning COVID-19 and Delta variant pandemic trends, many states and counties have issued new rules and regulations, forcing organizers
Event Industry News
SEPTEMBER 1, 2021
ROAR B2B, the events and media group, today announced it has completed the acquisition of Environment Media Group Ltd, the UK’s leading specialist media and events business focused on the waste management and environment sector, for an undisclosed sum. The UK-based business will join ROAR B2B, allowing the company to further expand its range of well-established live and digital events.
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
EventSource
AUGUST 31, 2021
If you’re looking for an elegant yet whimsical theme for your summer event, look no further than this fabulously styled shoot designed by the creative minds at Leigh Event Group. Combining minimal rustic chic with dreamy tropical vibes, this gallery has it all! Shot by the brilliant lens of Samantha Clarke Photography , you’ll fall in love with every summery chic detail, including everything from the vintage lounge furniture from Xclusive Designs to the bright and fun florals from Pr
Smart Meetings
AUGUST 30, 2021
Editor’s Note : This is the first in a monthly series on the planning process for producing IMEX America , the 10th anniversary of the landmark industry gathering, Nov. 9-11 at Mandalay Bay in Las Vegas. “We’re now firmly on the road to Mandalay Bay and can’t wait to welcome back the business event community to IMEX America,” said Carina Bauer , CEO of IMEX Group, when we talked in mid-August.
Meeting Tomorrow
AUGUST 31, 2021
As event planners know, hosting an in-person event during the COVID-19 pandemic requires serious consideration and development of a detailed safety plan. This work requires collaboration with local public health officials, careful assessment of risks, and a detailed plan on how to mitigate them. If you’ve decided to plan an in-person event, and you’ve developed a plan you feel confident in, a key part of executing it is communicating clearly with your attendees.
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