Fri.Oct 08, 2021

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Crafting the Event Experience: Designing the Event Brand

Event Farm

The event experience for an attendee begins not at check-in or registration, but when they encounter your event for the first time, perhaps in an email or on your website. This first impression either lingers with them or leaves no trace. If your event branding conveys the right vibe, the first impression piques their interest, captures their attention, and dwells in their mind.

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OnePlan Launches High Christmas Market Planning Tools Anyone Can Use

Event Industry News

The same platform that major football stadiums and music festivals use to make their events safe and successful has been adapted for event organisers to plan markets and other festive holiday events; Plan every detail right down to the inflatable Santas. London, UK: OnePlan has released a new version of its suite of event and venue planning tools specifically made for Christmas markets.

Marketing 132
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Uncovering the Hidden World of Fantastic Fungi

PCMA Convene

There are more than 1.5 million species of fungi on Earth — six times more than plant species. Though fungi grow all around us, the function and uses of fungi were mysterious to most people outside of the scientific community until the documentary “Fantastic Fungi” was released in 2019. The documentary, directed by cinematographer Louie Schwartzberg, captured high-end time-lapse footage of fungi decomposing organic matter and absorbing nutrients to put back into the earth, and also.

2021 98
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10 Mini-Honeymoon Ideas that Don’t Involve Travelling

EventSource

Did COVID-19 postpone your honeymoon plans? Maybe you and your partner would prefer to put a down payment on a home rather than a splashy honeymoon. Or maybe you just can’t take the time away right now. No matter why you’re deciding to keep things small for your mini-honeymoon, it doesn’t mean you have to skimp out on the fun. You and your partner definitely deserve a nice break even if you have to keep it local.

Travel 90
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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First Sight Media supports Event Tech Live 21

Event Industry News

First Sight Media will continue its relationship with Event Tech Live (ETL) as official livestreaming and production partner for the 2021 edition, providing the kit and expertise to deliver ETL21’s virtual side as well as filming and broadcasting directly from the Old Truman Brewery. First Sight Media has been involved with Event Tech Live since the show’s inception seven years ago, playing a “pivotal” part in ETL20’s late switch from hybrid to fully virtual and in ETL US & Canada, which lau

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How To Use Virtual Events To Build and Nurture Brand Advocacy

Eventtia

Pre-recorded entertainment is everywhere, from what’s on television to the endless videos you may scroll through while browsing social media, but it does not replace active interactions. All major social media companies have integrated live streams into their platform, and this shows the desire for live and interactive events.

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Welcome Back! In-Person Events Are Happening

ePly

Even though the pandemic is far from over, the events industry is starting to pivot from virtual events and preparing for the return of in-person trade shows and conferences, albeit safely. Rich Vallaster, Director of Marketing and Tradeshow Wonk at Personify, recently sat down with Susan Newman , Senior Vice President of Conferences at the National Retail Federation (NRF), to discuss the decision points for moving forward with their largest annual event in January of 2022.

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GOVNET CEO TUCKER NAMED ‘ONE TO WATCH’ IN TOP BUSINESS AWARDS

Event Industry News

James Tucker, CEO of leading events organiser GovNet, has been named as one of this year’s Ones To Watch, as part of The LDC Top 50 Most Ambitious Business Leaders programme for 2021. James impressed the judging panel by leading a comprehensive change programme across the business, including a significant investment in its digital infrastructure, as well as further enhancing the culture of the company and creating a flexible and supportive environment for employees.

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Dreamforce 2021: Trailblazing in a new world of live events

Eventbase

We’re excited to see the return of live events, and recently the team at Salesforce blazed a trail by hosting an in-person Dreamforce in San Francisco. This event is normally one of the largest annual events in the United States, but to ensure safety the number of attendees was kept smaller this year. But the production value was still exceptional, with many of the sessions taking place outdoors in a uniquely crafted environment tailored for the vibrant Salesforce brand.

2021 52
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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How to be the Most Popular House on Halloween Night

Sendo

Everyone can remember the most popular house to stop at when trick or treating as a child. It’s the house that you always make it a point to stop at. Usually, to having a winning house, all it takes is ensuring that you are handing out full-size candy bars but as we are still dealing with the pandemic, all kids could use a bit of magic and fun. Adults too!

Apparel 52
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A Checklist for Testing Your Digital Event

Hubb

As an event manager, you have your checklists honed to perfection, and you may not think you need another one. Well, as pros in the same boat as you, allow us to gently remind you about a little thing called COVID-19. A year and a half into this pandemic and we’re all still learning how to deal with its impact on our events.

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Celebrate Christmas with a difference at Whittlebury Park

Prestige Events Magazine

Whittlebury Park countryside hotel and spa located in rural Northamptonshire is offering a bespoke range of alternative Christmas party packages, perfect for celebrating the festive season with colleagues. From clay pigeon shooting and team building to festive afternoon tea, spa and party packages and Christmas breakfast buffets, Whittlebury Park’s exciting range of Christmas party options lets guests design a Christmas party to suit them.

Hotels 52