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Convene’s 27th Annual Meetings Market Survey

PCMA Convene

When we invited event professionals to participate in this Annual Meetings Market Survey in November, the U.S. In November, the economic recovery since the 2007–2009 recession was in its eighth year, and “showing little signs of fatigue,” according to Reuters. Of course, technology continues to reshape events.

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Convene’s 26th Annual Meetings Market Survey

PCMA Convene

recession hit December 2007, through post-recession (mid-2009), to the recovery. Remarkably, some metrics in 15 key areas have held steady during the past decade — for example, meetings and conventions have consistently contributed to around one-third of their organizations’ total annual revenues — regardless of the economy.

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